Senior Salesforce Marketing Cloud (Next) - Remote - Octopus by RTG

11 hours, 1 minute ago
Full-time
Senior
Software Development
Robusta Technology Group

Robusta Technology Group

Robusta Technology Group (RTG) is a leading full-service tech agency specializing in digital transformation, E-commerce, web design, and VR/AR. They empower businesses in Saudi Arabia, Egypt, and the region with innovative solutions and industry-shapin...

Professional Services
51-250
Founded 2007

Description

  • Lead the implementation and optimization of Salesforce Marketing Cloud and Marketing Cloud Next solutions.
  • Design scalable marketing automation architectures aligned with business and customer engagement goals.
  • Configure and manage core SFMC modules including Journey Builder, Email Studio, Automation Studio, Mobile Studio, Advertising Studio, Data Cloud integrations, and personalization features.
  • Develop, execute, and optimize multi-channel marketing campaigns across email, SMS, push notifications, and digital channels.
  • Build and maintain customer journeys using advanced segmentation and personalization strategies.
  • Integrate Salesforce Marketing Cloud with CRM, CDP, APIs, and third-party platforms.
  • Manage data extensions, SQL queries, automations, and audience segmentation.
  • Develop dynamic and personalized content using AMPscript, SSJS, HTML/CSS, and SQL.
  • Build reusable templates, automation workflows, and scalable campaign frameworks.
  • Monitor KPIs, analyze campaign performance, and support A/B testing, reporting, and optimization.
  • Collaborate with marketing, CRM, sales, analytics, and technology teams.
  • Mentor junior team members and contribute to solution architecture discussions and stakeholder workshops.

Requirements

  • Bachelor’s degree in Computer Science, Information Systems, Marketing, or a related field.
  • 5+ years of hands-on experience with Salesforce Marketing Cloud.
  • Strong experience with Marketing Cloud Next capabilities and modern customer engagement platforms.
  • Proven expertise with Journey Builder, Automation Studio, Email Studio, SQL, AMPscript, and API integrations.
  • Experience integrating SFMC with Salesforce CRM, Data Cloud, or CDP solutions.
  • Strong understanding of customer lifecycle marketing and omnichannel strategies.
  • Excellent analytical, troubleshooting, and communication skills.

Interested in this position?

Apply directly on the company website

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