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Paid Media Manager

22 hours, 52 minutes ago
Kenya, South Africa, Pakistan, Philippines
Full-time
Junior
Paid Media Specialist
Marketing and Growth
CRM Facebook Ads Google Ads Google Tag Manager Keyword Research LinkedIn Ads
Apply Now
Remote Raven

Remote Raven

Remote Raven connects clients with highly qualified virtual assistants to quickly fill positions, enabling businesses to focus on core activities with no start-up fees.

Professional Services
11-50
View All Jobs 31

Description

  • Build, launch, and optimize Google Ads campaigns across Search, Display, Shopping, Performance Max, and remarketing formats.
  • Conduct ongoing keyword research, negative keyword management, and Quality Score/landing page alignment reviews to improve efficiency.
  • Write conversion-focused ad copy and manage conversion tracking using Google Tag Manager and Google Analytics 4.
  • Manage bidding strategies such as Target CPA, Target ROAS, and Maximize Conversions based on performance data.
  • Build and manage Meta Ads campaigns for lead generation, retargeting, traffic, and brand awareness objectives.
  • Develop audience strategies, set up Meta Pixel and Conversions API, and run structured A/B tests on creative, copy, audiences, and placements.
  • Manage daily and lifetime budgets across multiple client accounts and optimize toward lead and cost-per-lead goals.
  • Build monthly performance reports and translate results into plain-English insights for clients and internal stakeholders.
  • Present campaign results in monthly client review calls and proactively flag underperforming campaigns.
  • Contribute to new client onboarding, identify upsell opportunities, and collaborate with SEO, content, and account management teams.

Requirements

  • 2–5 years of hands-on paid media experience managing both Google Ads and Meta Ads campaigns.
  • Experience managing 10+ client accounts simultaneously; agency experience is strongly preferred.
  • Strong command of Google Ads, including Search, Display, Performance Max, Smart Campaigns, and remarketing.
  • Solid Meta Ads experience with campaign structure, audience targeting, creative testing, and lead generation forms.
  • Working proficiency in GA4 and Google Tag Manager for conversion tracking setup and troubleshooting.
  • Practical experience configuring and debugging Meta Pixel and Conversions API.
  • Comfort with CallRail or a comparable call tracking platform.
  • Analytical fluency with the ability to interpret dashboards and decide what to change without prompting.
  • Clear, direct written and verbal English communication.
  • Reliable home office setup with stable internet and the ability to overlap with US Mountain Time business hours.
  • Google Ads certification in Search or Display is preferred.
  • Meta Blueprint certification is preferred.
  • Direct experience running paid media for home services, HVAC, contractors, or other local service businesses is preferred.
  • Familiarity with GoHighLevel (GHL) CRM and lead management workflows is preferred.
  • LinkedIn Ads experience is preferred.
  • Working knowledge of landing page optimization and conversion rate optimization (CRO) principles is preferred.

Benefits

  • Remote-first work environment with a US-based team.
  • Full-time Monday–Friday schedule aligned to US Mountain Time business hours.
  • Direct ownership of named client accounts with visible impact.
  • Tools provided, including Google Ads, Meta Business Suite, GA4, GTM, CallRail, GoHighLevel, Claude, and proprietary reporting dashboards.
  • Team culture built on Growth, Integrity, Accountability, Next Level, and Teamwork.
  • Initial interviews scheduled within a US Mountain Standard Time window, with flexibility acknowledged for international candidates.
  • Applications are reviewed only when a cover note addressing the requested questions is included.

Interested in this position?

Apply directly on the company website

Apply Now

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