Senior Yield Manager, Digital Advertising

3 hours, 29 minutes ago
Full-time
Mid Level
Data Science and Analytics
PlayON! Sports Network

PlayON! Sports Network

PlayON! Sports Network provides a comprehensive platform for high school sports programs, offering digital ticketing, live streaming, statistics, coaching tools, and social content to enhance community engagement and support student athletes.

Media
51-250
Founded 2006
$10M raised

Description

  • Manage and optimize yield across display, video, mobile, and CTV/OTT inventory.
  • Analyze pricing strategies, floor prices, and demand sources to maximize revenue and fill rates.
  • Monitor performance continuously and adjust tactics to improve CPMs and overall monetization efficiency.
  • Forecast inventory supply and demand to inform pricing and sales strategy.
  • Partner with Sales to package inventory effectively and support high-value deals.
  • Partner with Finance to develop, refine, and maintain revenue forecasts.
  • Analyze large datasets to identify trends, revenue opportunities, and performance gaps.
  • Build dashboards and reporting to improve visibility into performance and support decision-making.
  • Leverage AI tools and techniques such as predictive modeling, automation, and anomaly detection to enhance analysis and uncover revenue opportunities.
  • Oversee programmatic demand channels including SSPs, exchanges, and header bidding partners.

Requirements

  • 2–5+ years of experience in data analysis at an advertising-focused media company.
  • Proven experience in yield management and revenue optimization for direct and programmatic advertising.
  • Strong analytical skills with experience using Excel, SQL, Looker, Tableau, or similar tools.
  • Experience partnering with Finance or business operations teams on forecasting, budgeting, or revenue planning.
  • Strong understanding of ad servers such as Google Ad Manager and SSPs/exchanges.
  • Experience working with programmatic deal types including PMPs and Programmatic Guaranteed.
  • Demonstrated ability to use AI tools for data analysis, automation, or optimization, such as Python-based models, BI integrations, or AI copilots.
  • Experience applying predictive analytics or machine learning to pricing, forecasting, or yield optimization is preferred.
  • Strong communication skills and the ability to influence cross-functional stakeholders.
  • A data-driven mindset with strong attention to detail and a bias toward action.

Benefits

  • Multiple medical insurance plans to choose from.
  • Dental, vision, life, and disability insurance.
  • Employee Emergency Fund.
  • Company equity in the form of stock options.
  • Open PTO policy.
  • 401(k) plan with company match.
  • Hybrid/flexible work environment.

Interested in this position?

Apply directly on the company website

Apply Now

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