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SEO Specialist

1 hour, 21 minutes ago
Kenya, South Africa
Full-time
Mid Level
SEO Specialist
Marketing and Growth
CSS Google Analytics HTML Keyword Research Link Building Power BI SEMrush SEO Shopify Webflow WordPress
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Pavago

Pavago

Pavago specializes in connecting small and medium-sized businesses with skilled offshore talent from Pakistan and Latin America, offering a streamlined recruitment process that enables the hiring, onboarding, and payment of remote employees at signific...

IT Services
Founded 2023
View All Jobs 88

Description

  • Develop keyword research and SEO strategies based on search intent, funnel stages, content gaps, competitors, and growth opportunities.
  • Optimize on-page elements including metadata, headings, internal links, URLs, images, schema markup, and existing content.
  • Conduct technical SEO audits and resolve crawl, indexing, broken-link, duplicate-content, redirect, and canonicalization issues.
  • Manage XML sitemaps, robots.txt, and canonical tags while improving Core Web Vitals, page speed, mobile performance, and crawlability.
  • Develop ethical link-building initiatives through guest posting, PR outreach, and partnerships; monitor backlink quality and support cleanup or disavowal efforts.
  • Track rankings, organic traffic, impressions, conversions, and SEO trends using analytics platforms.
  • Build dashboards and deliver weekly and monthly performance reports with actionable recommendations.
  • Partner with writers, developers, and marketing teams to incorporate SEO into content, launches, redesigns, migrations, and landing pages.

Requirements

  • 2+ years of professional SEO experience.
  • Hands-on experience with SEMrush, Ahrefs, Screaming Frog, Google Analytics, and Google Search Console.
  • Strong knowledge of technical, on-page, and off-page SEO, keyword research, search intent, and link building.
  • Experience using CMS platforms such as WordPress, Webflow, or Shopify.
  • Ability to diagnose SEO issues, analyze data, and translate findings into actionable recommendations.
  • Strong written and verbal English communication skills.
  • Proven success ranking competitive keywords (preferred).
  • Advanced technical SEO audit experience, including schema markup and structured data knowledge (preferred).
  • International or multilingual SEO experience (preferred).
  • Experience in SaaS, e-commerce, or content-driven businesses, plus basic HTML/CSS knowledge (preferred).

Benefits

  • Full-time remote role.
  • Work during U.S. business hours.
  • Flexible self-recorded introductory video submission through Spark Hire.

Interested in this position?

Apply directly on the company website

Apply Now

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