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SEO Specialist

9 hours, 25 minutes ago
Kenya, South Africa
Full-time
Junior
SEO Specialist
Marketing and Growth
Google Analytics Keyword Research Link Building Power BI SEMrush SEO Shopify Webflow WordPress
Apply Now
Pavago

Pavago

Pavago specializes in connecting small and medium-sized businesses with skilled offshore talent from Pakistan and Latin America, offering a streamlined recruitment process that enables the hiring, onboarding, and payment of remote employees at signific...

IT Services
Founded 2023
View All Jobs 28

Description

  • Conduct in-depth keyword research and map keywords to search intent and funnel stages.
  • Develop SEO strategies that align content plans with organic growth goals and identify ranking opportunities and content gaps.
  • Optimize on-page SEO elements including meta titles, meta descriptions, headings, internal linking, URL structure, and schema markup.
  • Perform content audits and recommend improvements to make pages SEO-friendly, high-quality, and readable.
  • Run technical SEO audits to identify and fix crawl errors, indexing issues, broken links, and duplicate content.
  • Improve Core Web Vitals, page speed, and mobile performance, and manage XML sitemaps, robots.txt, and canonical tags.
  • Develop ethical off-page SEO and link-building strategies through guest posting, PR outreach, and partnerships.
  • Track keyword rankings, organic traffic, and conversions using analytics tools and build dashboards and reports.
  • Collaborate with content writers, developers, and marketing teams on website redesigns, migrations, and new launches.

Requirements

  • 2+ years of SEO experience.
  • Proficiency with SEMrush, Ahrefs, Screaming Frog, Google Analytics, and Google Search Console.
  • Strong understanding of on-page SEO, technical SEO, and off-page SEO.
  • Experience with CMS platforms such as WordPress, Webflow, or Shopify.
  • Ability to work U.S. business hours, with flexibility for audits, reporting, and campaign deadlines.
  • Experience using Google Keyword Planner is preferred.
  • Experience building dashboards in Looker Studio, Power BI, or similar tools is preferred.
  • Nice to have experience ranking for competitive keywords.
  • Nice to have knowledge of schema markup / structured data.
  • Nice to have advanced technical SEO audit experience.
  • Nice to have experience with international SEO or multi-language sites.
  • Nice to have background in SaaS, e-commerce, or content-driven businesses.

Interested in this position?

Apply directly on the company website

Apply Now

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