Pavago

Pavago

Pavago specializes in connecting small and medium-sized businesses with skilled offshore talent from Pakistan and Latin America, offering a streamlined recruitment process that enables the hiring, onboarding, and payment of remote employees at signific...

IT Services
Founded 2023

Description

  • Create high-quality, value-driven content that educates prospects and builds authority.
  • Write SEO-optimized blog articles, landing pages, website copy, and inbound marketing assets.
  • Develop content aligned with search intent, buyer journey stages, and conversion goals.
  • Optimize content for traditional search, AI-powered search, featured snippets, and AI summaries.
  • Continuously improve existing content based on rankings and performance data.
  • Execute inbound marketing initiatives across SEO, content marketing, lead magnets, website conversion paths, and social distribution.
  • Build systems that connect content, engagement, lead generation, and conversion.
  • Support content distribution through LinkedIn, X, newsletters, and other relevant channels.
  • Develop guides, playbooks, checklists, downloadable resources, CTAs, landing pages, thank-you pages, and nurture content.
  • Research industries, competitors, buyer pain points, and search opportunities to identify growth opportunities.
  • Monitor and analyze performance using analytics and SEO tools, then recommend improvements.

Requirements

  • Proven experience in inbound marketing, content marketing, SEO, and content writing.
  • Strong understanding of SEO, search intent, and inbound funnel strategy.
  • Experience using Google Search Console, Google Analytics 4 (GA4), SEMrush, and Ahrefs.
  • Excellent written English and storytelling skills.
  • Experience creating conversion-focused marketing content.
  • Strong research and analytical abilities.
  • A portfolio showcasing inbound or SEO-driven content.
  • Agency or B2B marketing experience is preferred.
  • Experience building and promoting lead magnets is preferred.
  • Familiarity with LinkedIn content distribution and AI-powered search optimization is preferred.

Benefits

  • Full-time remote position.
  • Working hours aligned to U.S. business hours.
  • Remote location preference for candidates in the Middle East.
  • Opportunity for long-term growth and career progression.
  • Direct ownership of inbound marketing strategy and execution.

Interested in this position?

Apply directly on the company website

Apply Now

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