Marketing Manager DACH

3 hours, 55 minutes ago
Full-time
Lead
Project and Program Management
Moovv

Moovv

Moovv offers stylish and innovative fitness products, including treadmills, aimed at promoting a healthier, happier, and more efficient lifestyle for individuals.

Hotels, Restaurants & Leisure

Description

  • Define and execute the Germany growth strategy.
  • Identify and prioritize the highest-impact channels, campaigns, and partnerships.
  • Localize the Shopify webshop experience to maximize conversion.
  • Ensure messaging, content, and tone resonate with the German market.
  • Scale performance marketing across Meta, Google, and marketplaces.
  • Partner with central growth, creative, and product teams on campaigns and creative.
  • Own the German market P&L and performance targets.
  • Track and report on core KPIs, including traffic, revenue, conversion rate, CAC, LTV, and ROAS.
  • Identify and manage local freelancers, agencies, and partners.
  • Build relationships within the German marketing and creator ecosystem.

Requirements

  • Experience as a senior growth marketer or expansion lead scaling D2C e-commerce brands.
  • Strong understanding of German consumer behavior and market dynamics.
  • Deep expertise in performance marketing and conversion optimization.
  • Experience owning revenue targets, CAC, and market-level performance.
  • Strong project management and stakeholder collaboration skills.
  • Fluent in German and English.
  • Well-connected within the German marketing, agency, or creator ecosystem.
  • Entrepreneurial mindset with high ownership and a builder mentality.
  • Comfort operating with high autonomy and accountability.
  • Data-driven approach to decision-making and prioritization.
  • Hands-on and pragmatic, with a strong bias to action.
  • Resilient and adaptable in a fast-changing environment.

Benefits

  • Flexible remote working from Germany, the Netherlands, or the UK.
  • Opportunity to own and scale one of the company’s most important international markets.
  • Key role in building a high-growth European D2C brand.
  • Close collaboration with growth, creative, and product teams.
  • Collaborative and ambitious team environment.
  • Your own Moovv treadmill for home.

Interested in this position?

Apply directly on the company website

Apply Now

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