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Campaigns Analyst (Digital Advertising)

3 weeks, 4 days ago
United States
Full-time
Junior
Digital Marketing Specialist
Data Science and Analytics
Google Ads Keyword Research SEM SEO
Apply Now
Moonshot

Moonshot

Moonshot develops innovative technologies and methodologies to identify and mitigate online threats, aiming to protect communities and promote safety by addressing issues such as violent extremism and disinformation through a commitment to evidence, et...

Diversified Consumer Services
51-250
Founded 2015
$7M raised
View All Jobs 3

Description

  • Monitor and analyze social media trends, including engagement metrics and audience demographics.
  • Generate regular reports on campaign performance and identify key insights and opportunities for improvement.
  • Coordinate with internal teams to develop ad creatives and messaging for target audiences.
  • Conduct keyword research and analysis to inform advertising strategies.
  • Use analytic tools to track and measure campaign and content effectiveness.
  • Collaborate with the intelligence insights team to incorporate emerging trends into outreach strategies.
  • Assist in creating and optimizing digital advertising campaigns across platforms such as Google Ads, YouTube Ads, and alternative platforms.
  • Support the design, implementation, and maintenance of individualized advertising programs aimed at reaching at-risk audiences.
  • Develop cross-platform pathways that connect individuals with skilled mental and behavioral health providers.

Requirements

  • Bachelor’s degree in Marketing, Communications, Advertising, or a related field.
  • Strong analytical skills with the ability to interpret data and draw actionable insights.
  • Familiarity with a variety of social media platforms and social media analytics tools.
  • Basic understanding of digital advertising principles and platforms.
  • Excellent communication and interpersonal skills, with the ability to work collaboratively in a multidisciplinary team environment.
  • Demonstrable ability to work under pressure and manage your own workload as well as that of others.
  • Inquisitiveness and adaptability, particularly with new technology and the use of social media for research.
  • Commitment to Moonshot’s mission.
  • Ability to complete relevant security clearance procedures as required by clients.
  • Eligibility to work in the US.
  • Knowledge and understanding of SEO/SEM (preferred).
  • Advanced analysis of traditional and non-traditional digital platforms, or professional experience in open-source research, OSINT methods, or threat risk analysis (preferred).
  • Subject matter knowledge in violent extremism, hate crimes, or human trafficking (preferred).
  • Demonstrable experience with digital marketing on nontraditional and emerging media and social media platforms (preferred).
  • Fluency in languages other than English (preferred).

Benefits

  • Salary of $50,000 to $70,000 depending on skills and experience.
  • 15 days of paid vacation leave plus federal holidays and one additional paid day for Native American Heritage Day.
  • Full private healthcare package, including coverage for partners and children.
  • Dental and vision insurance.
  • Life and disability insurance.
  • 24/7 access to free counseling through the Employee Assistance Program.
  • 3% matched 401(k) contributions.
  • Generous maternity and paternity leave, including 26 weeks of paid maternity leave and 8 weeks of paid paternity leave.
  • Share options granted to all permanent employees upon employment.

Interested in this position?

Apply directly on the company website

Apply Now

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