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E-commerce Marketing Manager - DTC | Shopify | Amazon - Singapore Based

16 hours, 49 minutes ago
Singapore
Full-time
Senior
Marketing Manager
Marketing and Growth
Email Marketing Google Ads Shopify
Apply Now

Living in a Bubble

Living in a Bubble is a campervan/RV accessories brand focused on vanlife essentials such as magnetic fly screens, window covers, roof vent covers, storage accessories, and related travel gear. The company describes itself as a lifestyle and outdoors movement created by outsiders for outsiders.

Retail
11-50
Founded 2020
View All Jobs 5

Description

  • Own the overall marketing P&L for the Australian and US Shopify stores.
  • Set, track, and defend performance targets including MER, CAC, blended ROAS, AOV, LTV, and revenue.
  • Diagnose funnel performance issues and direct the team’s response to improve results.
  • Manage and develop four direct reports through weekly 1:1s, KPIs, and performance reviews.
  • Set the weekly team cadence, including stand-ups, trading reviews, and debriefs.
  • Brief the media buyer and content creator on budget guardrails, creative testing priorities, UGC angles, hooks, and deliverables.
  • Write and review creative briefs, test plans, and trading reports.
  • Analyze performance data across Shopify, GA4, Klaviyo, Meta Ads Manager, and Google Ads.
  • Lead CRO improvements across product pages, checkout flow, and mobile experience.
  • Own product launch playbooks end to end, including briefing, timing, channel sequencing, and post-launch review.
  • Improve email and SMS lifecycle flows in Klaviyo to support retention, AOV, and LTV.
  • Deliver monthly performance reports to the founder team and review the media buyer’s weekly reports.

Requirements

  • 4+ years of experience as a Marketing Manager or equivalent in a DTC e-commerce business selling physical products.
  • Hands-on experience with Shopify or Shopify Plus, which is non-negotiable.
  • Direct experience marketing to the US market; Australia experience is a strong plus.
  • Proven in-house team management experience with full-time employees, not just freelancers or agencies.
  • Ability to manage a small team of 3–6 people while staying hands-on.
  • Fluency in Shopify, GA4, Klaviyo, Meta Ads Manager, and Google Ads at a read, interpret, and coach level.
  • Strong understanding of MER, blended ROAS, CAC, LTV, AOV, and contribution profit.
  • Experience with email/SMS lifecycle marketing, CRO, and creative testing systems.
  • Experience working directly with founders and cross-functional teams such as marketing, supply, and operations.
  • Excellent written and spoken English.
  • Availability to work 9AM–5PM Brisbane time.

Benefits

  • Remote working arrangement.
  • Bi-annual bonus after the 6-month probation period.
  • Paid leave and annual paid vacation leave after the 6-month probation period.
  • Performance bonus after the 6-month probation period.
  • Direct ownership of marketing strategy across two growing markets.
  • Opportunity to work with a fast-moving team building a category leader in the vanlife space.

Interested in this position?

Apply directly on the company website

Apply Now

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