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Email Marketing Specialist (Talent pool)

1 day, 7 hours ago
North Macedonia, Serbia, Argentina, Colombia, Costa Rica, Philippines
Full-time
Mid Level
Email Marketing Manager
Marketing and Growth
Copywriting CSS Email Marketing HTML HubSpot Mailchimp
Apply Now
lago

lago

lago connects talented individuals from emerging markets with high-quality remote job opportunities, facilitating professional growth and increased earnings for both workers and agencies.

Professional Services
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Description

  • Plan and execute promotional email campaigns, newsletters, automated flows, and lifecycle sequences.
  • Build and manage automations such as welcome, abandoned-cart, post-purchase, and re-engagement series.
  • Develop audience segmentation strategies for targeted, personalized email content.
  • Write conversion-focused email copy and coordinate responsive, on-brand email templates with designers.
  • Maintain email list health through cleaning, suppression management, and deliverability monitoring.
  • A/B test subject lines, send times, content, and calls to action to improve campaign performance.
  • Analyze and report on email metrics including open rate, click-through rate, conversion rate, revenue per email, and unsubscribe rate.
  • Ensure email programs comply with CAN-SPAM, GDPR, CASL, and other applicable regulations.
  • Collaborate with content, paid media, and product teams to align email initiatives with broader campaigns.
  • Stay current on email marketing best practices, deliverability guidance, and platform updates.

Requirements

  • 2–4 years of email marketing experience using platforms such as Klaviyo, Mailchimp, HubSpot, or similar.
  • Experience building and managing automated email flows and segmented campaigns.
  • Strong copywriting ability for compelling, conversion-focused email content.
  • Proficiency in email analytics and interpreting campaign performance data.
  • Understanding of email deliverability principles and list-management best practices.
  • Knowledge of email compliance regulations, including CAN-SPAM and GDPR.
  • Strong attention to detail and ability to thoroughly QA emails before deployment.
  • Experience with Klaviyo, particularly in ecommerce or D2C environments (preferred).
  • Familiarity with HTML/CSS for email template customization and SMS marketing integration (preferred).
  • Experience with advanced segmentation, personalization, A/B testing, ecommerce email marketing, or lifecycle strategy (preferred).

Benefits

  • Remote work from anywhere in the Philippines, LATAM, or EE.
  • USD-based salary commensurate with experience.
  • Opportunity to join HireLago's vetted talent network and be considered for current and future partner roles.
  • Growth opportunities to shape the role and develop professionally.
  • Global, data-driven work environment focused on work-life balance.

Interested in this position?

Apply directly on the company website

Apply Now

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