Decision Science Analyst

3 weeks ago
Full-time
Junior
Data Science and Analytics
Kobie Marketing

Kobie Marketing

Kobie Marketing specializes in providing comprehensive loyalty marketing solutions, combining strategy, technology, and program management to enhance customer experiences and drive enterprise value for leading global brands.

Professional Services
251-1K
Founded 1990

Description

  • Deliver data-driven customer insights that contribute to increased sales and profit through client loyalty programs.
  • Collaborate with Strategy and Client Services teams to align analysis with client objectives and deliver results.
  • Build and maintain audience lists to support the CRM team’s targeted campaigns and engagement goals.
  • Analyze complex data sources to develop actionable recommendations based on client strategy, success criteria, and program objectives.
  • Create data visualizations and narratives that make analysis understandable for internal and external stakeholders.
  • Partner with Data Engineering and Business Intelligence teams to design and develop new tools, models, and data sources.
  • Create learning agendas, test plans, and attribution solutions to improve measurement and maximize key KPIs such as incremental ROI and LTV.
  • Manage workflow, scope, and prioritization of client requests and internal investments.

Requirements

  • 2-4+ years of relevant customer analytics and/or marketing/CRM experience.
  • Experience telling stories with data and influencing senior stakeholders with insights and recommendations.
  • Familiarity with data exploration and visualization tools such as Tableau, PowerBI, or Sigma.
  • Demonstrated success using customer segmentation techniques such as RFM, cluster analysis, and regression modeling.
  • Solid project management skills and experience juggling multiple projects simultaneously.
  • Bachelor’s degree in Statistics, Marketing, Economics, or Computer Science.
  • Python and/or SQL programming experience preferred.
  • Master’s degree in Statistics, Economics, Applied Mathematics, or an MBA preferred.
  • Proficiency in fundamental marketing and loyalty principles preferred.

Benefits

  • Flexible remote work environment.
  • Flexible Time Off to recharge when needed.
  • Nine company-wide holidays.
  • A diverse suite of benefits focused on growth, development, and personal well-being.
  • Opportunity to work for a Top Workplace in the USA and Top Remote Workplace.

Interested in this position?

Apply directly on the company website

Apply Now

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