Paleo Valley LLC - Meta Media Buyer

3 hours, 45 minutes ago
Jobrack

Jobrack

JobRack is the first specialized remote worker job board and done-for-you service connecting businesses with high-quality Eastern European developers, project managers, virtual assistants, and other remote workers. The platform facilitates the hiring p...

Professional Services
11-50
Founded 2016

Description

  • Own Meta campaign strategy, account structure, budget allocation, optimization, and scaling.
  • Drive profitable subscriber acquisition using nCAC, ROAS, MER, CPA, LTV, retention, and payback metrics.
  • Design and execute testing roadmaps across creative, offers, landing pages, campaign structures, and bidding strategies.
  • Develop platform creative strategy based on performance insights and emerging opportunities.
  • Brief and guide creative strategists and editors through concept development, iteration, and testing.
  • Translate performance data into actionable creative direction, messaging, and audience insights.
  • Monitor account performance daily, investigate root causes, and communicate risks and recommendations.
  • Stay current on Meta platform changes, attribution practices, measurement updates, and direct-response trends.
  • Maintain truthful, compliant advertising that protects customer trust and account health.

Requirements

  • 3+ years of hands-on Meta buying experience for DTC e-commerce or direct-response brands.
  • Personally managed approximately $300,000+ per month in Meta advertising spend.
  • Demonstrated success scaling profitable campaigns and acquiring customers sustainably.
  • Strong understanding of CAC, LTV, retention, churn, payback, ROAS, MER, and CPA.
  • Experience owning Meta accounts end-to-end from strategy through execution and optimization.
  • Hands-on experience with analytics or attribution tools such as GA4, Haus, Mixpanel, Northbeam, or Triple Whale.
  • Strong analytical problem-solving skills and understanding of business growth metrics.
  • Experience optimizing for customer quality and long-term profitability; subscription experience preferred.
  • Strong direct-response creative judgment and ability to provide actionable creative feedback.
  • Experience collaborating with creative teams on briefing, iteration, and testing.
  • Preferred: experience with subscription, food, health, wellness, supplement, or high-growth e-commerce brands.
  • Preferred: familiarity with AI-assisted optimization, creative testing frameworks, and direct-response marketing.

Benefits

  • $4,000–$4,500 USD per month, paid monthly in arrears.
  • Fully remote, long-term independent contractor engagement.
  • 40 hours per week with 11 a.m.–3 p.m. Mountain Time collaboration hours.
  • Flexible schedule outside required collaboration hours.
  • Autonomy over work organization and execution.
  • Eastern Europe preferred, with nearby time zones considered.
  • Contractor arrangement does not include employee benefits, paid time off, insurance, retirement plans, or holiday pay.

Interested in this position?

Apply directly on the company website

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