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Senior User Acquisition Manager

1 month ago
Europe, United Kingdom, France, Germany, Spain, Sweden, Turkey
Full-time
Senior
Digital Marketing Manager
Marketing and Growth
Google Ads
Apply Now
Homa

Homa

Homa is a gaming technology lab that supercharges developer fortunes by providing data-driven tools and expertise to create successful commercial hits.

Internet Software & Services
51-250
Founded 2018
$165M raised
View All Jobs 2

Description

  • Own and execute the full UA lifecycle from strategy definition to campaign setup, optimization, and reporting across major channels (social, SDKs, DSPs, etc.).
  • Lead the launch and scaling of new games, coordinating soft launches and post-launch optimization with Product and Growth teams.
  • Collaborate closely with Product Managers, Creative Studio, and Data teams to align UA strategy with in-game metrics, player behavior, and monetization performance.
  • Develop and iterate creative testing strategies with the Creative Studio to improve CTR, CPI, and overall campaign performance.
  • Analyze and interpret performance data to identify growth opportunities, test new channels, and continuously improve efficiency and ROI.
  • Report and communicate performance, learnings, and recommended next steps to stakeholders, managing expectations and ensuring alignment.
  • Stay hands-on and proactive to maintain operational excellence and results-driven campaign management under fast-changing conditions.
  • Work directly with the VP of Growth and cross-functional teams to ensure UA efforts are tightly connected to game performance and company goals.

Requirements

  • 5+ years of hands-on user acquisition experience in mobile gaming with proven success launching and scaling games.
  • Operational expertise in campaign setup, optimization, and performance analysis across major platforms (Meta, Google, AppLovin, etc.).
  • Deep understanding of mobile game metrics, from soft-launch KPIs to LTV and ROAS, and how they inform UA strategy.
  • Strong analytical mindset and comfort working with data, mobile measurement platforms (Adjust, Appsflyer), and SKAN frameworks.
  • Excellent communication skills with the ability to align and coordinate effectively with Product and Growth stakeholders.
  • Proactive, detail-oriented, autonomous, and execution-driven with a passion for iteration and continuous improvement.
  • Bonus: experience mentoring junior UA managers or coordinating small teams to drive collaboration and performance alignment.
  • Primarily hiring within European time zones (UTC to UTC+3); this is one remote position open to candidates in multiple countries.

Benefits

  • Comprehensive location-dependent benefits such as insurance, meal vouchers, public transport support, and gym memberships.
  • Access to Paris HQ desk in a WeWork building with associated perks and designed coworking spaces.
  • WeWork coworking access across Europe and use of shared office perks in multiple locations.
  • Collaborative global team spanning 35+ countries and regular team gatherings, off-site retreats, and workations.
  • Performance reviews every six months with development goal alignment and recognition.
  • Equipment support from day one, including a home office setup allowance for remote workers.
  • Flexible remote work with primary hiring focus on European time zones and a single remote position open to multiple countries.

Interested in this position?

Apply directly on the company website

Apply Now

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