TikTok Shop Content Strategist | Hybrid, LA USA

11 hours, 27 minutes ago
Full-time
Mid Level
Data Science and Analytics
Hire Hawk

Hire Hawk

We help businesses hire talent globally, compliantly, and with a smile. We manage all planning, sourcing, vetting, hiring, payroll, and performance management.

Description

  • Review high volumes of TikTok, TikTok Shop, and beauty content daily.
  • Analyze hooks, structure, retention, messaging, product positioning, and formats to determine why content drives views and sales.
  • Identify winning concepts, defined as 200K+ organic views or $1K+ TikTok Shop GMV, and accelerate their adoption.
  • Track creator content performance, including views, GMV, videos posted, GMV per video, and conversion rates.
  • Monitor creators, affiliates, competitors, and beauty trends to identify scalable patterns and emerging opportunities.
  • Drive remakes, new hooks, angles, and iterations of winning concepts across creators.
  • Create repeatable content playbooks and standardize creator approaches to hooks, formats, and product storytelling.
  • Provide creators with data-backed direction on concepts to remake, iterate, or discontinue.
  • Translate successful creator concepts into content for Alleyoop’s brand channels and track their performance.

Requirements

  • Experience in TikTok, TikTok Shop, beauty, creator marketing, or performance content.
  • Deep understanding of what makes TikTok content perform beyond surface-level trends.
  • Experience creating content, managing creators, working with TikTok Shop, or analyzing high volumes of performance content.
  • Strong instincts for hooks, formats, trends, and consumer behavior.
  • Ability to recognize patterns across large volumes of content and identify what top-performing videos have in common.
  • Highly analytical, detail-oriented, and able to communicate clearly.
  • Proactive and extremely motivated, with the ability to work independently without waiting for instructions.
  • Comfortable making decisions quickly using imperfect data.
  • Preference for fast-moving, high-growth environments over traditional corporate structures.

Benefits

  • $60,000–$75,000 base salary plus performance bonus.
  • Fast growth path and significant influence over the brand’s future.
  • Direct access to the founder and ownership of content strategy.
  • Flexible PTO policy.
  • Generous medical benefits.
  • High-energy, creative, collaborative team culture.
  • Equal opportunity workplace committed to diversity, multiculturalism, and inclusion.

Interested in this position?

Apply directly on the company website

Apply Now

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