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Lead Social Media Manager

3 hours, 25 minutes ago
United States, Canada
Full-time
Lead
Social Media Manager
Marketing and Growth
DevSecOps Figma Instagram API
Apply Now
GitLab

GitLab

GitLab: The comprehensive DevOps platform revolutionizing software development with automation, AI workflows, and essential tools for efficient collaboration.

Internet Software & Services
1K-5K
Founded 2014
View All Jobs 120

Description

  • Create, maintain, and execute social media content calendars across all platforms.
  • Coordinate content scheduling, publishing, approvals, and deadlines using Sprout Social.
  • Develop technical content for software developers, engineers, and technical decision-makers.
  • Create tutorials, code snippets, technical tips, and other developer-focused educational content.
  • Partner with Developer Advocacy and engineering teams to translate technical concepts into social content.
  • Manage daily social media activity across LinkedIn, Twitter/X, Instagram, and YouTube.
  • Monitor developer communities and engage in relevant conversations.
  • Track content performance, prepare weekly and monthly reports, and optimize future posts based on analytics.
  • Develop and execute employee advocacy programs to amplify GitLab’s brand through team member voices.
  • Manage executive social media presence, including drafting platform-specific posts and coordinating amplification strategies.

Requirements

  • 8+ years of social media marketing experience in a B2B SaaS or software company.
  • Experience creating content for technical or developer audiences.
  • Proven experience with social media management tools, specifically Sprout Social.
  • Track record of managing content calendars and meeting publishing deadlines.
  • Basic understanding of developer tools, programming concepts, and technical terminology.
  • Familiarity with graphic design tools such as Canva, Figma, or Adobe Creative Suite.
  • Excellent written communication skills with the ability to adapt tone for developer audiences.
  • Strong organizational and project management skills with attention to detail.
  • Collaborative mindset and experience working with technical teams.
  • Self-motivated with the ability to work independently.

Benefits

  • Base salary range of $115,200 to $194,400 USD in the United States.
  • Flexible Paid Time Off.
  • Equity Compensation and Employee Stock Purchase Plan.
  • Growth and Development Fund.
  • Parental leave.
  • Benefits to support health, finances, and well-being.
  • Team Member Resource Groups.
  • Remote work with global hiring, subject to location-based eligibility requirements.

Interested in this position?

Apply directly on the company website

Apply Now

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