Influencer Marketing Manager

2 weeks, 6 days ago
Full-time
Junior
Marketing and Growth
Fresh Prints

Fresh Prints

Fresh Prints specializes in providing custom apparel and promotional products, offering over 1000 designs and 500 branded items tailored to the latest retail fashion trends, with a focus on serving student groups and organizations across various campuses.

Textiles, Apparel & Luxury Goods
251-1K
Founded 2009

Description

  • Build and manage a tiered roster of collegiate, sorority, fraternity, and lifestyle influencers across TikTok and Instagram.
  • Discover and evaluate high-fit creators based on content quality, engagement, cultural fit, and relevance.
  • Develop influencer campaigns around recruitment, rush, homecoming, philanthropy, formals, and product launches.
  • Create clear creative briefs that preserve creators’ authentic voices while aligning content with the brand.
  • Manage outreach, contracting, product seeding, content review, approvals, and posting coordination.
  • Build long-term creator relationships and negotiate rates, deliverables, and usage rights.
  • Track campaign performance, report results, conduct post-mortems, and refine the influencer ROI framework.
  • Manage a roster of 30+ creators across multiple simultaneous campaigns.

Requirements

  • 2–4 years of experience in influencer marketing, creator partnerships, or a related field.
  • Deep familiarity with TikTok and Instagram as both a marketer and consumer.
  • End-to-end experience managing influencer campaigns, including discovery, outreach, contracting, briefing, content review, and reporting.
  • Experience negotiating creator rates, deliverables, and usage rights.
  • Comfort using influencer management and analytics tools.
  • Strong understanding of social media content, creator culture, and creative performance.
  • Ability to manage multiple creators and campaigns with strong organization.
  • Scrappy, analytical, and relationship-oriented approach to influencer marketing.
  • Experience with or strong understanding of Greek life and collegiate audiences is preferred.
  • Availability for meetings and communication approximately 5 PM–1 AM PHT, Monday through Friday.

Benefits

  • Remote work-from-home arrangement.
  • Two-month paid sabbatical for eligible employees.
  • Equal employment opportunity and an inclusive workplace encouraging applicants from diverse backgrounds.

Interested in this position?

Apply directly on the company website

Apply Now

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