GEO Specialist

2 days, 10 hours ago
Full-time
Junior
Data Science and Analytics
Foundation Marketing

Foundation Marketing

Foundation Marketing is a digital marketing agency specializing in SEO and content marketing for B2B SaaS brands and enterprise companies, focusing on creating and distributing compelling content that aligns with business goals and adapts to the evolvi...

Professional Services
11-50

Description

  • Research client prompts, questions, and content gaps relevant to audience needs and competitive positioning.
  • Support GEO analysis using tools such as Profound and Ahrefs.
  • Track how clients are cited across LLMs and the AI search space relative to competitors.
  • Help develop and maintain GEO strategies, execution scopes, and client-facing reporting assets.
  • Create content plans that support AI citation and improve AI visibility.
  • Audit existing client content for GEO alignment and identify restructuring opportunities.
  • Collaborate with writing and strategy teams to ensure content plans are executable and effective.
  • Develop and manage Reddit strategies that build client visibility and community presence.
  • Identify relevant subreddits, content angles, and participation strategies for each client.
  • Track KPIs such as AI visibility, citation share, share of voice, AI referral traffic, prompt coverage, and Reddit engagement metrics.
  • Contribute to performance reports, testing plans, and cross-channel strategy discussions.
  • Collaborate with creative, SEO, and senior GEO team members to align Reddit and on-site activity with broader channel goals.

Requirements

  • Experience working in strategy, content, SEO, social, or related digital marketing roles.
  • Familiarity with GEO tools such as Profound and Ahrefs.
  • Understanding of AI visibility, LLM citations, AI search, and Reddit community dynamics.
  • Ability to analyze content gaps, audience signals, and competitive context.
  • Strong communication skills for reporting, collaboration, and client-facing work.
  • Ability to manage execution details and contribute to strategy development.
  • Interest in expanding into adjacent areas such as technical SEO, social strategy, and earned media.
  • Ability to build reusable frameworks or playbooks and participate in client presentations.
  • Experience with consultative, client-facing work is preferred.
  • Presentation confidence and the ability to contribute meaningfully to strategy discussions within 6 months are preferred.

Benefits

  • Base salary of $50k–60k CAD depending on experience and location.
  • Variable compensation including a team performance bonus.
  • Company-wide profit-sharing.

Interested in this position?

Apply directly on the company website

Apply Now

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