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Full-Stack Content Marketer

2 hours, 59 minutes ago
Canada
Full-time
Senior
Content Marketing Manager
Technical Writing and Documentation
Content Marketing HubSpot SEO WordPress
Apply Now
fliip

fliip

FLiiP is an all-in-one management software designed for gyms, training centers, and studios. It offers features like CRM, online appointments, dashboards, and top-rated customer service. FLiiP simplifies day-to-day operations, boosts revenue, automates...

Internet Software & Services
11-50
Founded 2015
View All Jobs 4

Description

  • Own the full content lifecycle from strategy and planning through production, publishing, and distribution.
  • Build FLiiP’s content engine from scratch as a core go-to-market asset.
  • Launch, measure, and iterate on content experiments using clear hypotheses and sprint-based execution.
  • Create content across blog posts, LinkedIn posts, video scripts, customer stories, guides, and email copy.
  • Own and manage the marketing website and blog in WordPress, including publishing, layout, optimization, and integrations.
  • Use HubSpot for forms, automation, and content distribution.
  • Leverage AI tools to accelerate content creation and workflow efficiency without sacrificing quality.
  • Collaborate with growth, design, product marketing, sales, and subject matter experts to align messaging across the funnel.
  • Identify content gaps and coordinate freelance support such as writers, video editors, or designers when needed.
  • Optimize long-form content for SEO and repurpose it across channels to maximize visibility.

Requirements

  • 4–7 years of experience in content marketing or content creation, preferably in a fast-moving B2B SaaS or startup environment.
  • Proven track record of developing and executing content strategies that support growth, demand generation, and thought leadership.
  • Hands-on experience creating content across written, short-form, social, email, and video formats.
  • Strong working knowledge of WordPress and HubSpot, including CMS management, blog publishing, form setup, and basic site updates.
  • Comfortable using AI tools as creative and execution accelerators.
  • Experience with tools such as ChatGPT, Descript, Jasper, and Notion AI, with the ability to integrate them into daily workflows.
  • A strong portfolio demonstrating clarity, structure, creativity, and relevance to a target audience or market segment.
  • Ability to operate independently with a proactive, self-managing, owner mindset.
  • Strong collaboration skills and comfort working with leadership, subject matter experts, and cross-functional peers.
  • Nice to have: experience marketing to small business owners or operators such as gyms, fitness studios, or franchises.
  • Nice to have: familiarity with performance content and writing for conversion.
  • Nice to have: experience managing brand voice across written and video formats.

Benefits

  • Competitive compensation package.
  • 100% remote-first role based in Canada.
  • FLiiP covers 50% of group health and insurance plan premiums.
  • Fast-moving, execution-first culture where experiments are encouraged and speed is valued.
  • High-leverage role with full ownership of strategy, stack, and roadmap.
  • Direct collaboration with executive leadership and a tight-knit team.
  • Opportunity to help shape a category-defining product.

Interested in this position?

Apply directly on the company website

Apply Now

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