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Senior Creative Strategist

1 month ago
Latin America, Mexico, Argentina, Brazil, Colombia, Costa Rica, Venezuela
Contract
Senior
Content Strategist
Design and User Experience
Copywriting Google Ads Influencer Marketing TikTok
Apply Now
Ejam

Ejam

Ejam is a performance-based online advertising and marketing leader, offering a next-gen ecommerce platform that solves problems in a unique and innovative way. With a focus on reaching precise audiences through 1st & 3rd party data, quantifying KPIs, ...

Media
11-50
Founded 2017
View All Jobs 2

Description

  • Lead end-to-end creative strategy for paid social campaigns across Meta, TikTok, YouTube, and Instagram.
  • Develop high-converting angles, hooks, narratives, and concepts rooted in customer insights, product benefits, and performance data.
  • Set creative direction that balances brand consistency with direct-response effectiveness.
  • Act as strategic lead for a pod of video editors, graphic designers, and copywriters, providing clear briefs, examples, and feedback to elevate execution.
  • Collaborate with a Project Manager to prioritize initiatives, manage timelines, and maintain high creative velocity.
  • Partner with freelance creatives as needed to scale production.
  • Analyze creative performance using Meta, TikTok, and Google Ads to identify winning patterns and areas for optimization.
  • Translate performance insights into actionable creative iterations (messaging, structure, pacing, visuals, formats) and own the creative testing roadmap.
  • Monitor platform trends, ad formats, creator styles, and competitive activity and apply trends strategically to creative formats and storytelling.
  • Contribute to creative playbooks, frameworks, and best practices and mentor junior strategists to elevate team-wide creative thinking.

Requirements

  • 5+ years of experience in performance-driven creative strategy, ideally in DTC or growth marketing environments.
  • Proven track record of developing paid social creative that scales.
  • Deep understanding of direct-response marketing principles and creative testing.
  • Strong ability to connect performance data to creative decisions and optimize creative accordingly.
  • Experience leading or heavily influencing cross-functional creative teams.
  • Familiarity with Meta, TikTok, and Google Ads reporting and performance analysis (implied by role).
  • Experience working with freelance creative talent (preferred).
  • Experience with UGC-style ads, testimonials, and creator-led content (preferred).
  • Copywriting or scripting experience (preferred).
  • Ability to work remotely from Latin America and engage as a contractor.

Benefits

  • Fully remote role (Latin America-based)
  • Quarterly performance bonus
  • Paid time off and company holidays
  • High-ownership role with direct impact on growth and creative direction
  • Fast feedback loop between creative ideas and performance data
  • Opportunity to shape and scale a category-leading brand
  • Collaborative, performance-focused creative culture

Interested in this position?

Apply directly on the company website

Apply Now

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