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Content Manager

3 hours ago
United States
Full-time
Senior
Content Marketing Manager
Marketing and Growth
Content Marketing SEO
Apply Now
Dodge Construction Network

Dodge Construction Network

Dodge Construction Network combines five trusted brands to provide timely and accurate construction information, empowering businesses to find new jobs, make bids, and optimize sales strategies for growth.

Construction & Engineering
251-1K
Founded 2021
View All Jobs 13

Description

  • Develop and own the thought leadership and content strategy for the brand.
  • Identify priority topics, internal and external thought leaders, and effective content formats for the ICP.
  • Create and guide production of content optimized for SEO and AI search.
  • Own monthly lead and engagement targets generated through content.
  • Work with Performance Marketing to connect content strategy to demand generation results.
  • Coordinate thought leaders for external speaking engagements, events, peer groups, and customer calls.
  • Partner with Events and Enterprise Sales to prioritize opportunities that support brand and pipeline goals.
  • Track, report, and optimize content performance against lead, engagement, and search visibility goals.
  • Use performance data and qualitative feedback to refine topics, formats, and channels.
  • Coach and enable executives and subject-matter experts to participate effectively as thought leaders.

Requirements

  • Bachelor’s degree in Marketing, Communications, Journalism, or equivalent education and work experience.
  • 5+ years of B2B content marketing experience, including managing a thought leadership program.
  • Proven experience producing SEO- and AI-search-optimized content that generates measurable leads and engagement.
  • Experience in a data & analytics, SaaS, or technology company, ideally serving both SMB and enterprise audiences.
  • Ability to coach and enable executives or subject-matter experts as thought leaders.
  • Comfort using data to prioritize topics, formats, and channels.
  • Strong writing and editing skills with excellent project management abilities.
  • Experience partnering closely with Performance Marketing, Events, and Sales teams to align content to pipeline goals.
  • Must be legally authorized to work in the United States without current or future sponsorship requirements.
  • Some travel is expected for this role.

Benefits

  • Remote, home-office based role.
  • Candidates located in the continental United States will be considered.
  • Market-competitive salary.
  • Comprehensive benefits package.
  • Uncapped variable incentive plans for applicable roles.
  • Annual discretionary performance bonus for applicable roles.

Interested in this position?

Apply directly on the company website

Apply Now

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