[Job - 30190] |Senior Data Analyst (GTM/GA4), Brazil

8 hours, 20 minutes ago
Full-time
Senior
Data Science and Analytics
CI&T

CI&T

CI&T is a global digital technology agency empowering agile growth for leading companies through advanced technologies with a team of 2000 experts worldwide.

Internet Software & Services
5K-10K
Founded 1995

Description

  • Design and develop tagging plans aligned with business objectives and measurement strategies.
  • Configure analytics platforms with measurement specifications, including enhanced e-commerce, funnels, custom dimensions and metrics, filters, and views.
  • Develop technical documentation for analytics tools and A/B testing platform implementations.
  • Implement and deploy analytics solutions using tag management systems to ensure accurate data collection.
  • Translate business questions into testable hypotheses and define required data inputs for analysis and reporting.
  • Map data requirements for dashboards, analyses, and decision-support tools.
  • Conduct exploratory data analysis to identify trends, patterns, and actionable insights.
  • Create reports, dashboards, and data narratives for technical, executive, and cross-functional audiences.
  • Monitor data quality, troubleshoot tracking gaps and discrepancies, and improve data integrity.
  • Recommend new analyses, reports, and KPIs to support strategic initiatives.

Requirements

  • Proven experience developing tagging plans and measurement strategies for web and mobile applications.
  • Strong proficiency configuring advanced analytics features such as Measurement Protocol, Enhanced E-commerce, Funnels/Goals, Custom Dimensions and Metrics, Filters, and Views.
  • Demonstrated ability to translate business objectives into hypotheses and data requirements.
  • Experience conducting exploratory data analysis and building data-driven narratives for diverse audiences.
  • Proficiency creating reports and dashboards using Data Studio, Power BI, or Tableau.
  • Strong business acumen with a consultative mindset for problem identification and solution design.
  • Ability to work autonomously while collaborating with cross-functional teams.
  • Excellent communication skills with a collaborative, team-oriented approach.
  • Prior experience delivering digital analytics projects end to end is preferred.
  • Hands-on experience working within agile development methodologies is preferred.
  • Deep knowledge of Google Analytics, including GA4 and/or Universal Analytics, is preferred.
  • Ability to develop implementation documentation for Google Tag Manager, Google Analytics, and A/B testing platforms is preferred.
  • Practical experience implementing analytics solutions via Google Tag Manager is preferred.
  • Familiarity with SQL for data extraction and ad hoc analysis is preferred.

Benefits

  • Health and dental insurance.
  • Meal and food allowance.
  • Childcare assistance.
  • Extended paternity leave.
  • Gym and wellness partnerships through Wellhub (Gympass) and TotalPass.
  • Profit sharing and results participation (PLR).
  • Life insurance.
  • Continuous learning through CI&T University and partnerships with online learning and language platforms.
  • Discount club access.
  • Free online platform for physical, mental, and overall well-being.
  • Pregnancy and responsible parenting course.
  • Inclusion support, accommodations, and access to health and well-being and affinity groups during the selection process.

Interested in this position?

Apply directly on the company website

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