Marketing Lead

2 hours, 58 minutes ago
Full-time
Lead
Marketing and Growth
Checker

Checker

Checker is a middleware that enables the buy side to trade and manage tokenized assets without changing their existing technology or operations. It provides a unified API that normalizes and translates data between buy side trading systems and sell sid...

Capital Markets

Description

  • Define Checker’s category, messaging, terminology, and company-wide positioning.
  • Build and manage a monthly content and artifact engine, including research, explainers, webinars, posts, and sales assets.
  • Develop account-based marketing programs for regional named accounts across Africa, Latin America, Brazil, and Europe.
  • Own account scoring, campaign sequencing, enterprise campaigns, gifting, and executive programs.
  • Manage partner and network marketing through joint announcements, content, events, and partner programs.
  • Own the events calendar, field marketing programs, conference activations, and event ROI measurement.
  • Create sales enablement materials, including decks, talk tracks, objection cards, implementation guides, and customer stories.
  • Coordinate marketing planning across engineering, product, sales, and leadership to support launches.
  • Manage PR, communications, earned media, and external agencies.
  • Start as an individual contributor, use freelancers and agencies, and build the marketing team as the function grows.

Requirements

  • 7–10 years of B2B marketing experience, including meaningful experience in LATAM fintech, payments, or adjacent infrastructure.
  • Experience developing strategy from first principles and independently launching programs before scaling them.
  • Ability to operate as both strategist and hands-on marketer, including writing copy, briefing designers, and building campaigns.
  • Strong understanding of account-based marketing and how marketing supports enterprise sales; ability to set KPIs and own outcomes.
  • Ability to translate stablecoins, on-chain payments, APIs, and compliance concepts into clear executive- and product-level value propositions.
  • Full professional proficiency in Spanish; Portuguese is strongly preferred.
  • Strong writing skills for multilingual and regional localization.
  • Practical fluency with CRM and marketing automation, analytics, and AI content or translation workflows.
  • Availability for reliable daily overlap with US Eastern time; Africa, Europe, or Latin America time zones preferred.

Benefits

  • Competitive compensation.
  • Flexible remote work arrangement.
  • Travel to global team gatherings and industry events.
  • Direct collaboration with the founders.
  • Budget and authority to build the marketing function and hire specialists as it grows.

Interested in this position?

Apply directly on the company website

Apply Now

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