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Growth Campaign Manager

2 months, 2 weeks ago
Peru, Colombia
Full-time
Junior
Growth Marketing Manager
Marketing and Growth
Blockchain Digital Marketing Growth Hacking
Apply Now
Binance

Binance

Binance operates as a leading blockchain ecosystem and digital asset exchange, integrating digital technology with financial services to facilitate the trading and management of cryptocurrencies.

Capital Markets
5K-10K
Founded 2017
$10M raised
View All Jobs 259

Description

  • Plan, execute, and optimize marketing campaigns for user acquisition, retention, and referral programs aligned with regional business objectives.
  • Develop and manage lifecycle marketing campaigns to improve user activation, retention, and lifetime value.
  • Implement segmentation, personalization, and automated user journey strategies.
  • Analyze campaign data and user behavior to make data-driven decisions and improve performance.
  • Run A/B tests and other optimization experiments to increase campaign effectiveness.
  • Collaborate with product, content, and operations teams to align campaigns and ensure successful execution.
  • Report on KPIs and campaign results, and recommend continuous improvements.
  • Stay current on digital marketing trends, growth hacking techniques, and the crypto ecosystem.

Requirements

  • Minimum 3 years of experience in digital marketing, growth, or campaign management.
  • Strong analytical and data-driven mindset with experience in user behavior analysis and retention strategies.
  • Proven experience executing lifecycle and acquisition campaigns.
  • Knowledge of segmentation, marketing automation, A/B testing, and funnel optimization.
  • Ability to work independently and collaboratively with a strong results orientation.
  • Fluency in English.
  • Genuine interest in cryptocurrencies, blockchain, and fintech.

Benefits

  • Work remotely, with the arrangement varying depending on the business team’s needs.
  • Competitive salary and company benefits.
  • Opportunity to work with world-class talent in a global organization with a flat structure.
  • Autonomy to tackle unique, fast-paced projects in an innovative environment.
  • Career growth opportunities and continuous learning.
  • Equal opportunity employer with a commitment to a diverse workforce.

Interested in this position?

Apply directly on the company website

Apply Now

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