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Growth Marketing Manager, North America

2 hours, 12 minutes ago
Canada
Full-time
Junior
Growth Marketing Manager
Marketing and Growth
Facebook Ads Google Ads LinkedIn Ads Salesforce SEM
Apply Now
360Learning

360Learning

360Learning offers a comprehensive digital learning platform that empowers organizations to collaboratively create, deliver, and enhance training courses, leveraging data and AI to engage learners and trainers while facilitating continuous upskilling f...

Diversified Consumer Services
251-1K
Founded 2010
$243M raised
View All Jobs 42

Description

  • Own pipe creation and sales-qualified opportunity generation through paid channels in the North American market.
  • Create and manage ads for search and paid social channels.
  • Define, monitor, and optimize channel budgets across core paid media programs.
  • Improve every step of the conversion funnel through ongoing marketing experiments.
  • Follow up with BDRs and Sales to gather qualitative feedback and improve lead conversion.
  • Own performance for core PPC channels, including SEM and PPC directories in the U.S.
  • Take over and manage paid social performance for LinkedIn and Facebook Ads.
  • Design and execute a marketing experiment roadmap to scale paid channels efficiently.
  • Collaborate with content, events, and product marketing teams on larger integrated campaigns.
  • Convert experiment learnings and channel insights into strategic recommendations for the North American marketing roadmap.

Requirements

  • Minimum of 2 years of first-hand online campaign management experience.
  • Strong expertise in SEM, especially Google Ads.
  • Strong expertise in paid social, especially LinkedIn Ads and Facebook Ads.
  • Data-driven approach with a strong focus on performance and numbers.
  • Strong analytical skills with the ability to report, diagnose bottlenecks, and design experiments.
  • Excellent attention to detail for launching campaigns accurately and catching errors.
  • Ability to work autonomously, manage projects independently, and adapt in a fast-changing hypergrowth environment.
  • Structured and clear written communication skills.
  • Experience with marketing automation tools such as Marketo is a plus.
  • Experience with Salesforce is a plus; B2B SaaS experience is also a plus.

Benefits

  • Compensation includes base salary, variable incentive pay, and company equity.
  • Comprehensive health insurance starting on the first day of employment.
  • RRSP contribution matching.
  • Generous parental leave.
  • Unlimited annual PTO.
  • 5 sick leave days.
  • Remote-first work environment with flexible work hours.
  • Professional development opportunities through the company’s own platform.

Interested in this position?

Apply directly on the company website

Apply Now

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