Paid Media Ops Specialist

9 hours, 48 minutes ago
Full-time
Junior
Data Science and Analytics
Zipdev

Zipdev

Zipdev specializes in connecting businesses with highly skilled remote talent from Latin America, offering a cost-effective solution for hiring software developers and virtual assistants.

Professional Services
51-250
Founded 2014

Description

  • Manage and optimize paid media campaigns across Google Ads and/or LinkedIn Ads.
  • Analyze campaign performance to identify opportunities and improve results and ROI.
  • Set up, audit, and maintain conversion tracking in Google Tag Manager, including advanced tracking implementations.
  • Build, maintain, and analyze dashboards in Looker Studio using Supermetrics and other reporting tools.
  • Use AI tools to support research, reporting, strategy development, ideation, data analysis, and campaign execution.
  • Monitor campaign data and provide actionable recommendations based on analytics.
  • Collaborate with clients and internal teams through video calls, Slack, and project management tools.
  • Manage multiple projects at once while meeting deadlines and client deliverables.
  • Identify automation opportunities to improve efficiency using tools such as Google Ads Scripts and Zapier.
  • Stay current on paid media trends, platform updates, and best practices.

Requirements

  • 3+ years of hands-on experience managing Google Ads and/or LinkedIn Ads campaigns with budgets of $10K+ per month.
  • Bachelor's degree in Science, Mathematics, Engineering, Marketing, or a related field.
  • Strong expertise in Google Ads products including Search, Display, Performance Max, and YouTube, as well as LinkedIn Ads.
  • Experience using automation tools such as Google Ads Scripts, Zapier, or similar solutions.
  • Strong understanding of AI tools and how to apply them for research, writing, strategy, data analysis, and productivity.
  • Advanced conversion tracking experience using Google Tag Manager.
  • Experience building and managing dashboards in Looker Studio and using Supermetrics.
  • Strong analytical skills with advanced Excel proficiency, including Pivot Tables, VLOOKUPs, charts, and reporting.
  • Excellent verbal and written communication skills in remote environments.
  • Highly organized, process-driven, and able to manage multiple projects independently.
  • Proven track record of driving measurable paid media results and improving campaign performance.
  • Strong passion for paid media and continuous learning within the industry.
  • Experience in B2B SaaS or Enterprise Technology is preferred.
  • Experience with additional paid media channels such as Reddit Ads or Programmatic Advertising is preferred.
  • Web development skills including HTML, CSS, and JavaScript are preferred.
  • Experience with landing page optimization and tools such as Unbounce is preferred.
  • Previous experience working in an agency, startup, or consulting environment is preferred.

Benefits

  • Remote work Monday through Friday, 40 hours per week, with no weekends.
  • 10 business days of vacation per year.
  • 5 national holidays and 5 company holidays per year.
  • Parental leave.
  • Health care reimbursement.
  • Active lifestyle reimbursement.
  • Quarterly home office reimbursement.
  • Payroll deduction purchase plans.
  • Longevity bonus.
  • Continuous learning bonus and access to training and professional development platforms.

Interested in this position?

Apply directly on the company website

Apply Now

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