Manager, YouTube Ads

1 hour, 59 minutes ago
Full-time
Junior
Marketing and Growth
Zeta Global

Zeta Global

Zeta Global provides an AI-powered marketing cloud that enables enterprises to acquire, grow, and retain customers through precision marketing, leveraging data science, advanced analytics, and machine learning to create optimized customer experiences.

Media
1K-5K
Founded 2007

Description

  • Own all aspects of YouTube ad campaign setup and optimization as the primary channel manager.
  • Manage YouTube and Demand Generation campaigns in Google Ads and Google Ads Editor across awareness, consideration, and conversion objectives.
  • Serve as the internal and external point of contact for live and upcoming campaigns.
  • Make proactive recommendations to help clients achieve KPI goals and implement requested campaign changes.
  • Collaborate with internal teams to ensure campaign execution aligns with client objectives.
  • Manage day-to-day tasks and workflows using the team’s project management platform.
  • Monitor campaign pacing and adjust budgets and bids to deliver campaigns in full.
  • Deliver clear, data-driven performance reports and insights to clients.
  • Ensure reporting is accurate, consistent, and delivered on time.

Requirements

  • 3+ years of hands-on experience with Google Ads across YouTube ad formats and objectives.
  • Hands-on experience managing monthly campaign budgets of $50k+.
  • Thorough understanding of Google Ads mechanics, including KPI optimization, audience targeting, pixel/tag implementations, and bid and budget management.
  • Proactive approach to campaign optimization and strategy.
  • Meticulous attention to detail.
  • Excellent communication skills.
  • Strong quantitative skills.
  • Google Ads Editor proficiency is preferred.
  • Paid Search campaign management experience is preferred.
  • PMax and Demand Gen campaign management experience is preferred.
  • Microsoft Ads experience is preferred.
  • DV360 experience is preferred.

Benefits

  • Unlimited PTO.
  • Excellent medical, dental, and vision coverage.
  • Employee equity and stock purchase plan.
  • Employee discounts.
  • Virtual wellness classes.
  • Pet insurance.
  • Salary range of $80,000 to $100,000 depending on location and experience.

Interested in this position?

Apply directly on the company website

Apply Now

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