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SEO / GEO Search Specialist (AI & Answer Engine Optimization)

11 hours, 35 minutes ago
United States
Full-time
Mid Level
SEO Specialist
Artificial Intelligence and Machine Learning
Keyword Research Looker SEMrush SEO
Apply Now
Underscore Marketing

Underscore Marketing

Underscore Marketing: Expert omnichannel media solutions for health & pharma industries, delivering maximum effectiveness through innovative strategies.

Media
51-250
Founded 2002
View All Jobs 3

Description

  • Develop and execute SEO strategies across technical, on-page, and content optimization.
  • Identify opportunities to improve visibility in both traditional search results and AI-driven answer environments.
  • Conduct keyword research aligned to conversational and intent-based search behavior.
  • Optimize content for AI-powered search experiences such as Google AI Overviews and Bing Copilot.
  • Structure content for featured snippets, entity recognition, and semantic relevance.
  • Build or use AI agents and tools to streamline keyword research, SEO audits, and reporting.
  • Develop scalable workflows that improve efficiency and consistency across client accounts.
  • Perform site audits, identify technical SEO issues, and provide actionable recommendations.
  • Work with developers to implement fixes related to indexing, crawling, site speed, and structured data.
  • Create clear reporting that ties SEO performance to business outcomes and translate findings into client-ready insights.

Requirements

  • 4–5+ years of hands-on SEO experience, with agency experience preferred.
  • Strong understanding of technical SEO, on-page optimization, and content strategy.
  • Experience using AI tools such as ChatGPT, Claude, Gemini, or custom agents for SEO workflows.
  • Familiarity with Generative Engine Optimization (GEO) or other AI-driven search experiences.
  • Proficiency with SEO tools such as Screaming Frog, SEMrush, Ahrefs, and Google Search Console.
  • Strong analytical mindset with experience in performance reporting tools such as GA4 and Looker.
  • Ability to translate data into actionable insights for internal teams and clients.
  • Experience working with pharma or healthcare clients is preferred.
  • Understanding of regulatory considerations in MLR environments and compliance-constrained settings is preferred.
  • Experience collaborating with paid media teams on integrated search strategies is preferred.

Benefits

  • Remote role with U.S. preferred location.
  • Competitive pay.
  • Benefits offered.
  • Opportunity to work on AI-driven search transformation and innovative GEO capabilities.
  • Collaborative, forward-thinking team culture.
  • Opportunity to shape emerging GEO and AI search capabilities.
  • Supportive environment where growth is encouraged.

Interested in this position?

Apply directly on the company website

Apply Now

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