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Web3 Social Media Manager

2 months, 3 weeks ago
United States
Full-time
Mid Level
Content Strategist
Blockchain and Cryptocurrency
Blockchain Copywriting
Apply Now
Serotonin

Serotonin

Serotonin specializes in providing comprehensive marketing and product development services for web3 brands, assisting both established and emerging companies in effectively launching their products and navigating the evolving landscape of the internet.

Professional Services
11-50
Founded 2020
View All Jobs 4

Description

  • Develop and execute platform-specific social strategies aligned to each client’s positioning, audience, and objectives.
  • Write clear, concise, and context-aware social content across announcements, threads, explainers, news reactions, and technical content.
  • Maintain an active understanding of the crypto and emerging tech landscape by tracking narratives, shifts, competitors, and opportunities.
  • Own daily social operations, including scheduling, posting, real-time engagement, and maintaining a consistent publishing cadence.
  • Collaborate with PR, Content, Events, Marketing, and Growth teams to align social with broader campaigns and product timelines.
  • Use analytics and platform data to identify opportunities, refine strategy, and measure effectiveness.
  • Plan and run social-native activations such as Spaces, AMAs, giveaways, and other campaign formats.
  • Ensure content maintains consistent messaging, tone, and brand alignment across platforms.
  • Manage social strategy and execution for 4-6 clients simultaneously.

Requirements

  • 3+ years running brand social accounts, ideally in crypto, AI, or emerging tech.
  • Strong, adaptable copywriting across announcements, threads, explainers, reactions, and long-form summaries.
  • Deep passion for web3/crypto and active engagement in on-chain communities.
  • Ability to assess a brand’s social health using audits, competitor mapping, and data.
  • Clear understanding of how narratives move through X, LinkedIn, Farcaster, and onchain communities.
  • Experience planning and executing multi-week social pipelines tied to product, PR, or marketing roadmaps.
  • Familiarity with internet culture and the ability to use it without relying on gimmicks.
  • Competence in lightweight multimedia creation, including graphics, templates, short-form video, or AI tools.
  • Ability to break down complex technical topics into simple, platform-native content.
  • Strong organizational skills for managing multiple clients, maintaining cadence, and hitting deadlines.
  • Comfort working cross-functionally with PR, Content, Creative, Growth, and internal client teams.
  • Ability to thrive in a fast-paced agency environment with a solutions-driven mindset.
  • Advanced use of AI tools in writing, research, or asset generation is a bonus.
  • Experience working with founder-led accounts or leadership profiles is a bonus.
  • Strong eye for design or brand systems is a bonus.
  • Familiarity with large-agency campaign processes and creative discipline is a bonus.

Benefits

  • Competitive salary of $80,000 to $110,000 a year.
  • 401(k) retirement plan for US employees.
  • Health insurance for US employees.
  • Remote work environment.
  • Flexible PTO.
  • Parental leave.

Interested in this position?

Apply directly on the company website

Apply Now

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