Social Media Manager

3 weeks, 6 days ago
Full-time
Senior
Marketing and Growth
CWILL

CWILL

CWILL provides post-purchase and retention solutions specifically designed for Shopify merchants, aiming to enhance customer experiences and increase customer lifetime value through effective engagement strategies.

Professional Services
Founded 2014

Description

  • Develop channel strategies for LinkedIn, X, YouTube, Reddit, and other relevant platforms, aligning each channel with pipeline goals.
  • Build CWILL’s YouTube presence, including content formats, publishing cadence, production processes, merchant education, and product storytelling.
  • Engage authentically in Shopify merchant and agency communities on Reddit while building credibility and avoiding practices that lead to account restrictions.
  • Increase CWILL’s visibility in AI-powered search through content and community presence that earns citations and recommendations.
  • Create a scalable, AI-supported content production engine across writing, filming, publishing, and community engagement.
  • Personally execute social media work initially, including content creation, video production, posting, and responding to comments.
  • Measure reach, engagement, and downstream pipeline performance, and discontinue activities that do not produce results.
  • Build and expand the social media function as channels demonstrate traction.

Requirements

  • Approximately 5+ years of social media experience with measurable channel growth examples.
  • Hands-on Reddit experience, including community selection, credibility building, moderation issues, and recovery from removed content.
  • Hands-on YouTube experience building or substantially growing a channel, with knowledge of content formats and audience-retention mechanics.
  • Recent individual-contributor experience and willingness to remain hands-on during the initial phase.
  • Strong familiarity with AI tools for content production and sound judgment about automation, quality, and human involvement.
  • Excellent written English and an authentic voice suited to B2B SaaS audiences.
  • Ability to work effectively in an ambiguous startup environment without an established playbook.
  • Experience in the Shopify or ecommerce SaaS ecosystem (preferred).
  • Comfort appearing on camera or directing founders and executives on camera (preferred).
  • Experience working with distributed teams (preferred).

Benefits

  • $80,000–$120,000 starting salary plus bonus, depending on experience; compensation is negotiable.
  • 401(k) plan.
  • Paid time off.
  • Paid holidays.
  • Insurance benefits.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Social Media Manager - DFW

The Boutique COO Professional Services

The Boutique COO connects independent social media, content, design, editing, and project management professionals with vetted business owners and founders to deliver client projects that support business growth.

54 minutes ago

Social Media Marketing Executive

YSI Group 1-10 Financial Services

Yellow Social Interactive is hiring a Social Media Marketing Executive to manage and optimize Pulsz and Pulsz Bingo’s multi-platform social presence, supporting content delivery, campaigns, and community engagement aligned with brand and commercial goals.

Copywriting Digital Marketing Instagram API Social Media Marketing
54 minutes ago

Social Media Manager - LA

Digital Media Management 251-1K Professional Services

Digital Media Management, a Keywords Studios company, is hiring a Social Media Manager to develop and manage social campaigns for a leading technology and entertainment brand.

Copywriting Influencer Marketing Instagram API Social Media Marketing TikTok
1 day ago

Social Media Manager - Memphis

The Boutique COO Professional Services

The Boutique COO connects independent social media, content, design, editing, and project management professionals with vetted business owners and founders to deliver client-focused growth and communications projects.

1 day ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers