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Marketing Technology & Media Platforms Consultant

4 hours, 36 minutes ago
United States
Contract
Senior
Analytics Engineer
Data Science and Analytics
GCP SQL
Apply Now
Right Side Up

Right Side Up

Right Side Up is a premium growth marketing agency that offers strategic, flexible, and expert marketing services. They provide access to top marketing freelancers with deep industry knowledge, helping businesses accelerate their growth through executi...

Professional Services
51-250
Founded 2016
View All Jobs 27

Description

  • Improve how marketing platforms, media systems, MMPs, and reporting tools connect.
  • Support setup, QA, and optimization across tools such as DV360, CM360, SA360, GA4, BigQuery, and MMPs.
  • Define event mapping, tracking, taxonomy, attribution setup, cost ingestion, and identity mapping.
  • Troubleshoot data discrepancies across platforms, dashboards, and downstream reporting.
  • Partner with media, analytics, ad operations, and engineering teams to improve system reliability.
  • Identify opportunities to automate reporting, campaign operations, data movement, and optimization workflows.
  • Recommend improvements that make marketing infrastructure more scalable, accurate, and usable.

Requirements

  • 5–8+ years of experience across martech, adtech, media platforms, acquisition analytics, or marketing systems.
  • Deep experience with Google Marketing Platform tools, including DV360, CM360, SA360, GA4, and BigQuery.
  • Experience working with MMPs such as AppsFlyer, Adjust, Branch, Singular, or Kochava.
  • Strong understanding of mobile measurement, attribution, tracking, tagging, taxonomy, and event infrastructure.
  • Working knowledge of APIs, data connectors, SQL, dashboards, and large-scale marketing data environments.
  • Familiarity with SKAN, ATT, identity stitching, cost integrations, MTA, incrementality, and automation concepts.
  • Ability to work cross-functionally with engineering, analytics, media, and ad operations teams.
  • A systems-thinking mindset with the ability to stay strategic while getting hands-on.

Interested in this position?

Apply directly on the company website

Apply Now

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