Paid Ads Specialist (Google and Meta) - REMOTE - #35151

2 days, 12 hours ago
Full-time
Mid Level
Marketing and Growth
Recruitment & Search Agency - Headhunter in the Philippines

Recruitment & Search Agency - Headhunter in the Philippines

Manila Recruitment is a top recruitment agency in the Philippines, offering hiring solutions for executive search, IT, developers, managers, and specialized roles. With a database of over 250,000 candidates, we provide innovative headhunting services a...

Professional Services
11-50
Founded 2010

Description

  • Plan, create, manage, and optimise paid advertising campaigns across Google Ads, Meta Ads, and other social media platforms.
  • Conduct keyword research, audience targeting, and competitor analysis to inform campaign strategy.
  • Monitor campaign performance and adjust budgets, bidding, creatives, and targeting to improve results.
  • Set up and manage conversion tracking using Google Tag Manager, Google Analytics 4, and Meta Pixel/Conversions API.
  • Prepare weekly and monthly performance reports with actionable insights.
  • Run A/B tests on ad creatives, copy, landing pages, and audiences.
  • Collaborate with designers and content teams to develop high-performing ads.
  • Ensure campaigns align with business goals and KPIs.
  • Stay updated on platform changes, trends, and best practices.

Requirements

  • At least 3 years of proven experience managing Google Ads and Meta Ads campaigns.
  • Strong understanding of digital marketing metrics and KPIs.
  • Experience with GA4, GTM, and conversion tracking setup.
  • Ability to analyse data and optimise for ROAS, CPA, CTR, and conversions.
  • Excellent communication and reporting skills.
  • Strong attention to detail and time management.
  • Experience with lead generation and eCommerce campaigns (advantageous).
  • Google Ads Certifications (advantageous).
  • Meta Blueprint Certification (advantageous).
  • Experience with CRM integrations and remarketing campaigns (advantageous).
  • Knowledge of SEO and landing page optimisation (advantageous).

Interested in this position?

Apply directly on the company website

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