Manager, Paid Search

1 week, 1 day ago
Full-time
Junior
Marketing and Growth
Real Chemistry

Real Chemistry

Real Chemistry is an end-to-end healthcare experience group that combines AI and innovative ideas to transform the healthcare industry. With a focus on creating AI-powered, idea-driven healthcare experiences, the company drives commercial success for h...

Professional Services
1K-5K
Founded 2001

Description

  • Lead day-to-day oversight of client paid search programs, including strategy, bids, execution, budgets, accounting, and goal achievement.
  • Develop SEM plans and manage the activation and success of paid search programs.
  • Partner with account planning and analytics teams to align on client business objectives and media goals.
  • Present paid search recommendations, performance updates, and analysis to clients on a regular basis.
  • Monitor, track, and evaluate campaign performance against client KPI targets and baselines.
  • Stay current on paid search tools, interfaces, bid management platforms, and industry resources.
  • Research and develop tools, innovative tactics, and practical ideas to improve efficiency, optimization, and future growth.
  • Contribute to corporate initiatives, automation projects, process changes, and rollouts.
  • Build POVs, standard methodologies, and key process documentation.
  • Collaborate with internal teams and client peers to support integrated search campaigns and broader communications challenges.

Requirements

  • Minimum of 1.5 years of campaign management experience in SEM platforms.
  • Experience with or enthusiasm for working in the healthcare vertical preferred but not required.
  • Comfortable working in Search Engine Desktop Tools such as Google AdWords Editor, Microsoft Ads Editor, and SA360.
  • Experience using bid management tools such as DoubleClick Search and Kenshoo.
  • Experience with 3rd-party tracking tools such as DoubleClick, Adobe, and Floodlight.
  • Understanding of strategy in support of different KPIs and business objectives, including CPA, impression share/SOV, and CPL.
  • Ability to communicate effectively with clients and vendors, including presenting ideas, analysis, and insights.
  • Ability to build relationships with internal teams and work well across different work environments.
  • Willingness to work remotely within the US or hybrid from a US office, depending on team and business needs.

Benefits

  • Salary range of $65,000 to $80,000.
  • Comprehensive benefits package tailored to region.
  • Private medical, dental, and vision plan options.
  • Generous holiday and paid time off.
  • Support for saving for the future.
  • Mental wellness coaching and support.
  • Access to more than 13,000 online classes through LinkedIn Learning.
  • Free snacks in offices.

Interested in this position?

Apply directly on the company website

Apply Now

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