RemoteLeaf Logo
Log in Sign up

(Canada) Product Marketing Manager - EHR for Practice Groups

20 hours, 11 minutes ago
Canada
Full-time
Mid Level
Product Marketing Manager
Marketing and Growth
Digital Marketing
Apply Now
PointClickCare

PointClickCare

PointClickCare provides a leading cloud-based healthcare software platform that enables long-term and post-acute care providers to effectively manage the complete lifecycle of resident care while enhancing operational efficiency and improving resident ...

Health Care Providers & Services
1K-5K
Founded 2000
$232M raised
View All Jobs 14

Description

  • Identify and synthesize market dynamics, competitive shifts, buyer trends, and regulatory considerations affecting practice groups.
  • Develop clear problem statements and differentiated positioning rooted in customer workflows and business challenges.
  • Partner with Product and business leaders to clarify market opportunity, support segmentation, and inform targeting decisions.
  • Define and execute go-to-market strategies for new features, enhancements, and growth initiatives, including launch approach and messaging architecture.
  • Create foundational messaging frameworks and translate product capabilities into clear business value for executive and clinical buyers.
  • Enable Sales and Sales Enablement with value propositions, messaging tools, and competitive insights; act as subject matter expert in complex sales discussions and customer education forums.
  • Collaborate with Customer Success and other teams to align messaging across acquisition, adoption, and expansion stages.
  • Apply structured frameworks and AI-enabled tools to synthesize research, pressure-test positioning, accelerate outputs, and maintain ownership of strategy and accuracy.
  • Define success metrics for launches and initiatives, monitor performance, gather market feedback, and iterate positioning to improve awareness, pipeline contribution, and win rates.

Requirements

  • Bachelor’s degree required; advanced degree or equivalent experience desired.
  • 4–6 years of Product Marketing experience in B2B SaaS solutions.
  • Experience within healthcare technology required; experience in provider, post-acute, or practice group environments strongly preferred.
  • Familiarity with Product Management/Product Marketing principles (e.g., Pragmatic Marketing, Silicon Valley Product Group, Product Marketing Alliance); certification is a plus.
  • Proven ability to create compelling value propositions and messaging strategies that link product capabilities to measurable business outcomes.
  • Demonstrated ability to support pipeline creation for new offerings and expansion opportunities.
  • Strong marketing expertise and business acumen, using market insights and performance indicators to inform decisions.
  • Exceptional communication, storytelling, and presentation skills with the ability to tailor messaging to diverse audiences.
  • Self-starter with strong time management, interpersonal, decision-making, and organizational skills; team player who collaborates across functions.
  • Demonstrated ability to leverage AI and automation tools to enhance strategic analysis and accelerate content development while exercising sound judgment and governance awareness; willingness to travel to Mississauga and/or Salt Lake City for periodic in-office events (remote roles) or reside within commuting distance for hybrid roles.

Benefits

  • Base salary range CA$94,000–CA$104,000 plus bonus and benefits (non-overtime eligible).
  • Benefits starting from Day 1, including health and wellness support programs.
  • Retirement plan matching.
  • Flexible Paid Time Off and parental & caregiver leaves.
  • Fertility & adoption support.
  • Continuous development support program and professional growth resources.
  • Employee Assistance Program, allyship and inclusion communities, and employee recognition programs.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Samsara

Senior Product Marketing Manager, Market and Competitive Intelligence

Samsara 1K-5K IT Services

Senior Product Marketing Manager, Market and Competitive Intelligence at Samsara (remote, US) responsible for owning competitor research end-to-end and delivering actionable insights and programs that inform GTM, product, and executive decisions to maintain market leadership.

United States Full-time Senior Product Marketing Manager
$119k-$200k
18 hours, 26 minutes ago
Trail of Bits

Technical Marketing Manager (AppSec, AI/ML, R&E)

Trail of Bits 51-250 Internet Software & Services

Technical Marketing Manager at Trail of Bits responsible for running day-to-day marketing for the AppSec, AI/ML Security, and Research & Engineering practices to turn engineering output and research into content, demand generation, events, and measurable pipeline outcomes.

United States Full-time Mid Level Product Marketing Manager
$130k-$160k
Blockchain Cybersecurity Email Marketing Encryption GitHub HubSpot
19 hours, 41 minutes ago
H1

Product Marketing Manager

H1 251-1K Professional Services

Product Marketing Manager at H1 supporting go-to-market execution for the company’s SaaS and Data-as-a-Service healthcare platform, responsible for developing positioning, messaging, and enablement to drive product adoption and commercial growth.

United States Full-time Senior Product Marketing Manager
$120k-$135k
1 day, 17 hours ago
Bluesight

Product Marketing Specialist

Bluesight 51-250 Pharmaceuticals

Bluesight is hiring a Product Marketing Specialist to own go-to-market strategy, positioning, messaging, and core product content for its diversion and privacy SaaS products, translating technical and compliance capabilities into clear customer-facing narratives and enabling revenue teams.

United States Full-time Mid Level Product Marketing Manager
$75k-$85k
1 day, 19 hours ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers