Associate Salesforce Data 360 / Marketing Cloud Specialist

1 month, 1 week ago
Full-time
Junior
Data Science and Analytics
Penrod

Penrod

Penrod is a culture-driven consulting agency and trusted Salesforce partner specializing in healthcare and life sciences. They help businesses develop and implement cloud solutions to create customer success, focusing on Salesforce automation, CRM cons...

Professional Services
51-250
Founded 2012
$8M raised

Description

  • Configure Data Cloud components including data streams, DLO-to-DMO mappings, calculated insights, segments, activation targets, data spaces, and identity resolution rules.
  • Build and test ingestion pipelines, activation workflows, Marketing Cloud journeys, automations, and data extensions.
  • Perform data quality validation, reconciliation testing, QA, and UAT; log defects and track issues through sign-off.
  • Document configuration steps, build notes, known issues, reusable implementation patterns, and accelerators.
  • Participate in client discovery sessions by capturing requirements, business processes, decisions, and action items.
  • Translate business and technical requirements into user stories, acceptance criteria, process flows, and configuration documentation.
  • Translate client use cases into data requirements, segmentation logic, activation requirements, and measurable outcomes.
  • Apply Penrod’s implementation methodology, internal tools, and accelerators.
  • Support pre-sales scoping with basic estimates for defined configuration tasks.
  • Ensure configuration work follows HIPAA data-handling requirements for healthcare and life sciences clients.

Requirements

  • 1–3 years of hands-on experience with Salesforce CRM, Marketing Cloud, Data 360, CRM platforms, marketing technology, data platforms, or related technologies.
  • Working knowledge of Data Cloud concepts such as data streams, DMOs, unified profiles, and calculated insights, or Marketing Cloud concepts such as journeys, automations, and data extensions.
  • Basic proficiency in SQL or SOQL for querying, validation, and troubleshooting.
  • Understanding of relational data concepts, data mapping, transformations, and database relationships.
  • Current Salesforce Associate, CDP Accredited Professional, Data Cloud Consultant, or Marketing Cloud certification; candidates without relevant certifications must pursue applicable certification within the first 6 months.
  • Hands-on exposure to Journey Builder, Automation Studio, Email Studio, Contact Builder, data extensions, segmentation, or SQL Query Activities.
  • Understanding of subscriber/contact management, consent, preferences, suppression, and marketing data governance.
  • Exposure to APIs, SFTP, ETL/ELT processes, CSV/JSON structures, or other data integration methods.
  • Strong attention to detail, communication, documentation, and ability to work under supervision and incorporate feedback.
  • Health and life sciences coursework or project experience; familiarity with HIPAA, HL7, or FHIR is preferred.
  • Comfort with Excel or Google Sheets for QA tracking and test management.
  • Interest in advancing toward a Data Cloud or Marketing Cloud Consultant or Lead role.

Benefits

  • Competitive compensation package.
  • Comprehensive benefits.
  • Structured mentorship from experienced Leads and Architects.
  • Defined growth path toward Consultant and Lead-level ownership.
  • Professional development support for Salesforce certifications.
  • Hands-on experience with real, billable healthcare and life sciences client engagements.

Interested in this position?

Apply directly on the company website

Apply Now

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