Social Media Manager

3 days, 5 hours ago
Full-time
Mid Level
Marketing and Growth
Pavago

Pavago

Pavago specializes in connecting small and medium-sized businesses with skilled offshore talent from Pakistan and Latin America, offering a streamlined recruitment process that enables the hiring, onboarding, and payment of remote employees at signific...

IT Services
Founded 2023

Description

  • Conduct a full audit of existing social media accounts and create an actionable improvement plan.
  • Build platform-specific content strategies aligned with audience behavior and business goals.
  • Create and manage structured content calendars across all active platforms.
  • Publish and manage content across LinkedIn, X (Twitter), StockTwits, YouTube, TikTok, Facebook, Instagram, Reddit, Bluesky, and Pinterest.
  • Monitor comments, DMs, engagement, and community interactions daily.
  • Adapt tone, messaging, and content style for each platform while maintaining brand consistency.
  • Create and edit short-form video content for Reels, TikTok, and YouTube Shorts.
  • Design or coordinate visual content using Canva or similar tools.
  • Repurpose content across multiple channels without making it feel repetitive.
  • Engage authentically in platform communities and grow low-engagement accounts into active communities.
  • Promote posts using native platform tools and manage small paid budgets to amplify high-performing content.
  • Analyze engagement, reach, and growth metrics and continuously optimize strategy based on performance data.

Requirements

  • Proven experience managing multiple social media accounts simultaneously.
  • Strong background in B2B, SaaS, finance, or investor-focused social media marketing.
  • Demonstrated experience growing engagement and building online communities.
  • Strong short-form video creation and editing skills for TikTok, Reels, and YouTube Shorts.
  • Experience managing content across LinkedIn, X (Twitter), Reddit, Instagram, Facebook, TikTok, and YouTube.
  • Experience conducting social media audits and building actionable content strategies.
  • Experience boosting and promoting posts using native platform tools.
  • Strong understanding of platform-native content and audience behavior.
  • Excellent English communication skills, both written and verbal.
  • Ability to work independently and take ownership without constant oversight.
  • Experience with Meta Ads Manager, LinkedIn Campaign Manager, or Google Ads is preferred.
  • Familiarity with HubSpot or Asana for workflow and content management is preferred.
  • Experience working with investor-focused brands or financial audiences is preferred.
  • Experience with StockTwits, Bluesky, and Pinterest content management is preferred.

Benefits

  • Full-time, remote position.
  • Working hours aligned to U.S. business hours.
  • Opportunity to own and shape 10 social media accounts from day one.

Interested in this position?

Apply directly on the company website

Apply Now

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