Google Ads Specialist

1 hour, 40 minutes ago
Full-time
Junior
Data Science and Analytics
Pavago

Pavago

Pavago specializes in connecting small and medium-sized businesses with skilled offshore talent from Pakistan and Latin America, offering a streamlined recruitment process that enables the hiring, onboarding, and payment of remote employees at signific...

IT Services
Founded 2023

Description

  • Manage Google Ads campaigns across Search and Performance Max for multiple client accounts.
  • Optimize bids, budgets, keywords, and targeting to improve campaign performance.
  • Monitor campaign performance in Google Analytics and analyze CPL, conversion rates, and efficiency.
  • Identify underperforming campaigns or data issues and take immediate action to correct them.
  • Build campaigns from scratch, including structure, ad groups, targeting, and ad copy.
  • Run A/B tests on ads, landing pages, and targeting to improve results.
  • Conduct keyword research and competitor analysis to inform campaign decisions.
  • Implement and troubleshoot tracking using Google Tag Manager and Google Analytics.
  • Ensure clean attribution, accurate reporting, and reliable data flow across systems.
  • Deliver weekly performance reports and communicate insights to internal teams.

Requirements

  • 2+ years of hands-on experience with Google Ads.
  • Active Google Ads Certification.
  • Strong experience with Search Ads and Performance Max campaigns.
  • Strong experience with Google Tag Manager and Google Analytics.
  • Proven experience with lead generation campaigns.
  • Strong analytical mindset and ability to make data-driven decisions.
  • Fluent English communication skills.
  • Ability to work U.S. business hours.
  • Experience managing multiple client accounts (preferred).
  • Experience with Google Shopping Ads or Meta Ads / Paid Social (preferred).
  • Familiarity with GoHighLevel (preferred).

Benefits

  • Remote full-time contract role.
  • Opportunity to work during U.S. business hours with client-facing exposure.
  • Direct ownership of campaign performance and measurable impact.
  • Exposure to multiple client accounts.
  • Fast learning and growth environment.
  • Opportunity to grow into Paid Media Lead or Performance Marketing Manager roles.

Interested in this position?

Apply directly on the company website

Apply Now

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