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Creative Director, Brand Design (US, Remote)

2 months, 1 week ago
United States
Full-time
Lead
Graphic Designer
Design and User Experience
Design Systems E-commerce Figma Illustrator Photoshop
Apply Now
Paleovalley

Paleovalley

Paleovalley provides organic olive oil and nutrient-dense bacon made from pasture-raised pork, offering pure and savory flavors without inflammatory oils or preservatives.

Food Products
11-50
View All Jobs 3

Description

  • Own and evolve the visual identity and design systems across Paleovalley and Wild Pastures.
  • Act as the guardian of visual consistency and quality across all customer touchpoints and channels.
  • Translate brand strategy and rebrand efforts into clear, scalable creative direction and execution.
  • Partner with Growth, Retention, Ecommerce, and Retail teams to align creative across paid media, email/SMS, web, Amazon, and retail.
  • Develop creative concepts for campaigns, product launches, and major marketing initiatives.
  • Balance brand integrity with performance goals by iterating on conversion-driven creative with Growth teams.
  • Establish scalable brand guidelines, creative playbooks, and design systems.
  • Oversee packaging design and retail creative to strengthen shelf presence and brand consistency.
  • Lead, mentor, and scale designers and other creative contributors while establishing creative processes and production standards.
  • Serve as a hands-on creative leader who can both direct and execute high-quality design work when needed.

Requirements

  • 8–12+ years of creative experience, including leadership roles within high-growth DTC or CPG brands.
  • Proven experience leading visual creative across DTC and retail environments.
  • Strong hands-on design background with personal experience executing high-quality design work.
  • Strong portfolio demonstrating excellence in visual identity, campaign creative, and design systems.
  • Expert proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign, plus Figma.
  • Experience across paid media, ecommerce, lifecycle marketing, packaging, and retail creative.
  • Experience working within a CPG or product-based brand.
  • Demonstrated ability to lead and inspire creative teams.
  • Strong understanding of how creative supports performance marketing channels and conversion-driven creative.
  • Exceptional visual, verbal, and conceptual communication skills with strong project management and creative production capabilities.
  • Passion for health, wellness, food, or mission-driven brands.
  • Preferred: Experience in health, wellness, food, or supplement brands.
  • Preferred: Experience scaling brands from DTC into retail.
  • Preferred: Experience designing packaging systems for retail environments.
  • Preferred: Experience with Amazon creative ecosystems, including A+ content, PDP imagery, and brand stores.
  • Preferred: Experience building brand design systems and creative playbooks.

Benefits

  • Medical, dental, and vision coverage, with 100% employer-paid dental and vision and a small monthly medical premium for employees.
  • Generous paid time off, plus paid sick time.
  • Six paid holidays each year.
  • Paid parental leave.
  • 100% company-paid Short-Term Disability, Long-Term Disability, and Life Insurance.
  • 401(k) with up to a 4% company match after one year of service.
  • Monthly product stipend or access to discounted damaged product.
  • Remote work with U.S. location restrictions and work-from-home flexibility.

Interested in this position?

Apply directly on the company website

Apply Now

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