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Brand Manager

2 months ago
United States
Full-time
Senior
Marketing Manager
Project and Program Management
Asana Trello
Apply Now

Modern.ai

AI-powered commerce analytics / business intelligence platform for brands; unified dashboard, ad performance analysis, attribution, and AI chat-based insights.

SaaS, B2B, AI, analytics, ecommerce/commercial intelligence
View All Jobs 7

Description

  • Serve as the primary point of contact for assigned wellness clients and lead day-to-day communications and strategic planning.
  • Guide new client onboarding, including category research, product review, and marketing calendar setup.
  • Own brand trackers, launch timelines, campaign documents, and weekly meeting agendas to maintain clear workflows and accountability.
  • Build and maintain strategic brand decks, positioning documents, go-to-market plans, and campaign recaps.
  • Partner with internal teams across creative, paid, lifecycle, influencer, affiliate, eCommerce, and Amazon to deliver integrated marketing solutions.
  • Translate client feedback and performance data into actionable next steps, future planning, and creative refinements.
  • Lead the development and execution of seasonal marketing moments, new product launches, and promotional campaigns.
  • Coordinate messaging, creative, and digital strategy across marketing channels to ensure consistency with brand voice and wellness standards.
  • Support integrated storytelling across influencer campaigns, sampling, affiliate, paid social, and email.
  • Conduct market research, trend forecasting, and KPI reporting to inform strategy and optimization.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent experience.
  • 5+ years of experience in wellness, supplement, or health-related brand marketing.
  • Agency or consultancy experience is strongly preferred.
  • Strong familiarity with wellness categories such as vitamins, nootropics, functional beverages, gut health, and adaptogens.
  • Excellent organizational skills with the ability to manage multiple clients, timelines, and cross-functional teams simultaneously.
  • Knowledge of FTC, FDA, and supplement marketing compliance standards is a major plus.
  • Proficiency with project management tools such as Asana or Trello.
  • Experience using workplace platforms such as Google Workspace and Microsoft Office.
  • Exceptional written, visual, and verbal communication skills, including client and senior stakeholder presentations.
  • Self-starter with a collaborative, client-focused mindset.
  • Passion for wellness, supplements, and health innovation.
  • Highly detail-oriented with strong project execution capabilities.
  • Ability to work strategically, manage ambiguity, and adapt to shifting priorities.
  • Strong interpersonal skills and ability to manage up, down, and across teams.
  • Comfort working in a fast-paced agency or startup environment.

Interested in this position?

Apply directly on the company website

Apply Now

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