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Digital Marketing Paid Social (PPC) Strategist (Remote)

19 hours, 11 minutes ago
Colombia
Full-time
Mid Level
Paid Media Specialist
Marketing and Growth
Copywriting Digital Marketing Facebook Ads Google Ads Keyword Research LinkedIn Ads
Apply Now
Logical Media Group

Logical Media Group

Logical Media Group is a Chicago-based digital marketing agency offering SEO, PPC, social media, Amazon advertising, and web design services with a focus on driving qualified website traffic through diverse digital channels.

Professional Services
11-50
Founded 2006
View All Jobs 26

Description

  • Lead, maintain, and continuously optimize client accounts.
  • Develop, implement, and manage paid search, paid social, display, and other digital marketing strategies.
  • Conduct site research, keyword research, campaign development, optimization, and performance analysis.
  • Create client-facing decks and present campaign performance, strategy, and optimizations through meetings and calls.
  • Provide internal and external reporting on project status and progress toward client and company goals.
  • Analyze campaign data, identify trends, and recommend proactive optimization opportunities.
  • Manage campaign budgets and adjust allocation to improve ROI and performance.
  • Develop search marketing creative, including keyword lists, text ad copy, and landing page copywriting.
  • Identify additional growth opportunities across other marketing channels.
  • Stay current on online search marketing trends and advise clients on relevant changes.

Requirements

  • Bachelor’s degree.
  • 3 years of paid media experience in search and social.
  • Experience working at a digital marketing agency.
  • Strong understanding of clients’ goals and business objectives.
  • Experience using Google, Bing, and social search marketing tools such as Facebook, LinkedIn, Twitter, and Pinterest.
  • Experience with third-party software such as Marin.
  • Ability to analyze campaign data and make optimization recommendations.
  • Ability to manage multiple client accounts and priorities.
  • Strong communication and presentation skills for both internal and client-facing discussions.
  • Preferred interest in teaching others and collaborating across teams.

Benefits

  • Medical, dental, vision, short-term disability, and life insurance.
  • 401(k) with company match.
  • Paid time off starting at 15 days, plus paid holidays, paid sick days, and paid personal days.
  • Flexible Fridays.
  • Option to work completely remote.
  • Access to senior management and mentoring opportunities.
  • Optional COVID-safe company gatherings.

Interested in this position?

Apply directly on the company website

Apply Now

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