Director of Creative & Brand - Digital Healthcare

16 hours, 42 minutes ago
Full-time
Executive
Design and User Experience
Keller Executive Search

Keller Executive Search

Keller Executive Search is a leading global headhunting and recruitment firm with a presence in 48 countries. We specialize in finding quality leaders to drive business success through retained executive search and a range of curated services, includin...

Professional Services
1-10

Description

  • Own paid ad creative production across Meta, Google Display, and video formats.
  • Own landing page design and UX execution end to end.
  • Develop messaging execution, including headlines, hooks, and CTAs across performance channels.
  • Produce high-volume creative test iterations and rapidly refine work based on performance data.
  • Maintain brand consistency across tone, visual identity, and trust signals.
  • Coordinate creative messaging across media channels to support each campaign or push.
  • Build and manage a scalable creative asset pipeline.
  • Collaborate closely with the VP of Growth on strategy, targeting, offers, and testing priorities.

Requirements

  • Proven performance creative background producing paid ad creatives, landing pages, and conversion-focused content.
  • Experience at DTC, eCommerce, or subscription brands.
  • Ability to produce multiple creative variations weekly and iterate quickly based on performance data.
  • Strong understanding of conversion psychology, including hooks, scroll-stopping content, click-through optimization, and offer positioning.
  • Ability to prioritize speed and output without sacrificing quality.
  • Strong messaging instincts with the ability to translate business objectives into creative that converts.
  • Familiarity with healthcare marketing, including compliance constraints and sensitivity around health conditions (preferred).
  • Experience coordinating creative across multiple media channels under a unified campaign narrative (preferred).
  • Background working within or alongside a paid growth function (preferred).

Benefits

  • Base salary of $130,000 to $170,000 USD, commensurate with experience.
  • Candidates with directly relevant DTC or performance creative backgrounds may be considered toward the higher end of the salary range.
  • Fully remote role with no physical location required.
  • Open to candidates across the US.
  • Central or Eastern time zone working hours preferred.
  • Benefits, variable incentive, and leave details will be shared during the interview process.

Interested in this position?

Apply directly on the company website

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