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SEO/GEO Specialist

3 months, 3 weeks ago
Latin America, Philippines
Full-time
Senior
SEO Specialist
Marketing and Growth
Keyword Research LLM SEMrush SEO Webflow WordPress
Apply Now
doola

doola

doola provides comprehensive business compliance services, including LLC formation, bookkeeping, tax filing, and e-commerce analytics, enabling entrepreneurs to efficiently manage their business operations from anywhere in the world.

Professional Services
11-50
Founded 2020
$11M raised
View All Jobs 5

Description

  • Own organic search and AI search as a revenue channel and drive paid plan purchases through SEO and GEO.
  • Develop and execute doola’s SEO and GEO strategy across blog content, landing pages, and AI discovery platforms.
  • Map LLM belief states for priority queries across ChatGPT, Gemini, and Claude, and identify citation gaps versus competitors.
  • Build keyword and query maps that route searchers to the right product pages based on intent and stage of journey.
  • Create conversion-focused content strategies aligned to specific products and funnel stages.
  • Use digital PR, listicle placements, proprietary data, and thought leadership to close authority gaps and increase citations.
  • Manage external vendors and contractors for digital PR, link acquisition, content production, and technical SEO.
  • Lead technical SEO and on-page optimization in partnership with engineering, including site health audits and commercial page optimization.
  • Coordinate with paid media, CRO, and product teams to align organic and paid strategy and improve landing page conversion.
  • Report weekly leading indicators and monthly revenue contribution to marketing leadership in business terms.

Requirements

  • 4 to 7+ years of experience in SEO, content strategy, or organic growth roles, ideally in high-growth, performance-driven environments.
  • Demonstrated experience turning organic search into a revenue channel with measurable conversion or pipeline impact.
  • Proven experience scaling SEO programs, including technical SEO, on-page optimization, backlink acquisition, digital PR, listicle placements, and citation-building.
  • Strong familiarity with SEO tools such as Google Search Console, Ahrefs, SEMrush, or similar platforms.
  • Hands-on experience with Generative Engine Optimization (GEO) and understanding of how LLMs surface, rank, and cite content.
  • Familiarity with AI search tracking tools such as Otterly.AI, Peec AI, LLMrefs, or Profound.
  • Experience working with content management systems such as Webflow, WordPress, or equivalent.
  • Strong analytical skills with the ability to connect organic growth metrics to revenue, conversions, and customer acquisition.
  • Experience with keyword research, content planning, and conversion-focused landing page strategies.
  • Ability to manage external agencies, freelancers, or contractors in SEO, content, or link-building initiatives.
  • Comfortable working cross-functionally with content, marketing, and product teams in fast-paced environments.
  • Excellent written and verbal communication skills in English.

Benefits

  • Competitive compensation package with performance-based incentives.
  • Flexible remote work from anywhere with a stable internet connection.
  • Opportunity to work at a Series A, Y Combinator-backed company with high-impact ownership.
  • Collaborative and supportive team environment.
  • Opportunities for growth and development.
  • Chance to own a strategic, emerging channel with long-term impact.
  • Inclusive, equal opportunity employer committed to diversity.

Interested in this position?

Apply directly on the company website

Apply Now

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