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Senior PPC Specialist

6 hours, 5 minutes ago
Poland
Full-time
Senior
Paid Media Specialist
Marketing and Growth
Digital Marketing Facebook Ads Google Ads Google Tag Manager LinkedIn Ads LLM
Apply Now
Creatio

Creatio

Creatio offers a comprehensive low-code platform designed to automate industry workflows and customer relationship management (CRM), featuring a suite of tools that includes sales force automation, marketing automation, and help desk software.

Internet Software & Services
501-1000
Founded 2013
$68M raised
View All Jobs 27

Description

  • Create, manage, optimize, and stop paid advertising campaigns across Google, LinkedIn, Facebook, Instagram, Microsoft Advertising, and other channels.
  • Plan and schedule campaigns across regions and channels in partnership with internal stakeholders.
  • Develop and execute data-driven paid media and full-funnel acquisition strategies.
  • Monitor campaign KPIs, analyze cross-channel performance, and deliver actionable reports.
  • Conduct A/B tests and adjust campaign structure, targeting, and personalization to improve results.
  • Implement AI-driven insights to improve campaign ROI and efficiency.
  • Launch and optimize advertising campaigns on ChatGPT and other LLM platforms.
  • Manage media planning, budgets, and financial requests across multiple concurrent campaigns.
  • Coordinate with digital, content, and design teams to execute campaigns effectively.

Requirements

  • Proven experience managing LinkedIn, Google Ads, Search, Google Display, Microsoft Advertising, Facebook, and other paid media channels.
  • Experience launching campaigns from scratch, including pixel implementation and conversion setup.
  • Experience with A/B testing and Google Ads experiments.
  • Strong proficiency in Google Analytics 4 (GA4).
  • Data-driven analytical mindset with attention to detail and campaign optimization focus.
  • Experience with lead-generation funnel tracking and performance analysis.
  • Strong project management skills, including media planning, budgeting, and managing multiple campaigns.
  • Proficiency with Keyword Planner, advanced Excel functions such as PivotTables and VLOOKUP, and analytics and optimization tools.
  • Experience working with CRM systems and large data sets to derive insights.
  • Experience in market research, competitor and user-feedback analysis, and full-funnel acquisition planning.
  • Knowledge of advertising on ChatGPT and other LLM platforms.
  • B2B or software development industry experience is highly preferred.
  • Google Tag Manager expertise and YouTube campaign management experience are preferred.

Benefits

  • Competitive compensation and benefits package, varying by country and employment type.
  • Clear career paths, mentorship, and continuous learning opportunities.
  • Flexible work arrangements and well-being initiatives.
  • Recognition for achievements and opportunities to make an impact from day one.
  • Innovative work culture focused on modern technologies and new ideas.

Interested in this position?

Apply directly on the company website

Apply Now

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