Bold Orange

Bold Orange

Bold Orange specializes in enhancing customer experiences by providing comprehensive solutions that encompass market entry strategies, content creation, user experience design, customer loyalty programs, performance marketing, digital media, and Salesf...

Professional Services
51-250
Founded 2018

Description

  • Analyze integrated marketing and customer journey data to identify success drivers and develop recommendations for nontechnical audiences.
  • Enrich and analyze transactional data to evaluate customer value, purchasing trends, loyalty, and lifetime value.
  • Explore new analytics datasets and tools to support client insights and optimization.
  • Design, build, and train clients on reporting, dashboards, and performance insights using tools such as Tableau, Power BI, Data Studio, and PowerPoint.
  • Present analyses and recommendations to internal stakeholders and clients, adapting content for different audiences.
  • Build and maintain data architecture documentation identifying canonical datasets and their sources.
  • Apply statistical methods and models, including segmentation, forecasting, and A/B testing, to client datasets.

Requirements

  • At least 5 years of experience in marketing, retail, customer analytics, or a related field.
  • Experience analyzing customer and transactional data, including segmentation, customer lifetime value, churn or loyalty risk, and propensity modeling.
  • Working knowledge of SQL and Python for analytics and data warehouses.
  • Experience with Tableau, Power BI, Data Studio, or similar analytics and visualization tools.
  • Experience using AI tools to accelerate data analysis, code generation, or insight development.
  • Bachelor’s degree in business, analytics, data science, economics, social sciences, or a related discipline with statistical or quantitative coursework.
  • Ability to collaborate cross-functionally with technology, strategy, and client teams.
  • Excellent written and verbal communication skills for a client-facing role.
  • Preferred: experience influencing business stakeholders and experience with Google Analytics, Google Ads, Meta Ads, TikTok Ads, or SEMRush.

Benefits

  • Medical, dental, and vision insurance.
  • Virtual mental health support.
  • Health Savings and Flexible Spending Accounts, including dependent care.
  • Infertility and critical illness benefits.
  • 401(k) with a 6–10% employer contribution.
  • Paid parental leave.
  • Tuition reimbursement.
  • Free parking and commuter support.

Interested in this position?

Apply directly on the company website

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