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Programmatic Marketing Consultant

4 months ago
United States
Contract
Senior
Digital Marketing Manager
Marketing and Growth
Apply Now
Right Side Up

Right Side Up

Right Side Up is a premium growth marketing agency that offers strategic, flexible, and expert marketing services. They provide access to top marketing freelancers with deep industry knowledge, helping businesses accelerate their growth through executi...

Professional Services
51-250
Founded 2016
View All Jobs 29

Description

  • Own strategy and execution across DV360, YouTube, display, video, and other programmatic buying channels.
  • Manage campaign setup, optimization, pacing, targeting, inventory sourcing, and budget allocation.
  • Lead open exchange buying, PMP setup, deal ID management, and broader inventory strategy.
  • Improve and standardize buying workflows across display and video channels.
  • Partner with analytics, ad ops, creative, product, and growth teams to improve measurement and campaign performance.
  • Build scalable media buying infrastructure and establish programmatic best practices.
  • Align display and video buying with broader app acquisition and growth goals.
  • Monitor performance trends, troubleshoot platform issues, and provide clear optimization recommendations.

Requirements

  • 5–8+ years of experience in programmatic media buying, performance marketing, or digital acquisition.
  • Deep hands-on expertise across DV360, YouTube, display, video, PMP buying, and deal ID management.
  • Strong understanding of programmatic infrastructure, exchange buying, inventory sourcing, and platform operations.
  • Experience managing large-scale programmatic and video acquisition budgets.
  • Experience operating directly in-platform, not only through managed-service or agency-led structures.
  • Strong analytical and operational mindset with experience optimizing complex media buying programs.
  • Familiarity with mobile app acquisition and MMPs like AppsFlyer, Kochava, or Adjust.
  • Prior experience with consumer technology, mobile app, marketplace, or similarly sophisticated growth environments.
  • Strong communication skills and comfort working cross-functionally.
  • Ability to operate independently in fast-paced, evolving environments with both strategic and executional ownership.

Interested in this position?

Apply directly on the company website

Apply Now

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