Rankings.io

Rankings.io

Rankings.io is a unique search engine optimization agency specializing in providing personalized marketing campaigns for law firms, physicians, and small businesses. They focus on helping elite firms rank 1st on Google, generate leads, and attract high...

Media
11-50
Founded 2013

Description

  • Lead the strategy, execution, and performance of paid media campaigns to meet client acquisition goals.
  • Own campaign planning across audience targeting, budgeting, bidding strategy, funnel strategy, and full-funnel attribution.
  • Manage and mentor the PPC team, including PPC Managers, Specialists, and freelancers.
  • Oversee hiring, onboarding, and ongoing training for PPC team members.
  • Drive ad creative innovation, landing page optimization, and A/B testing to improve CTRs, conversion rates, and ROI.
  • Report on KPIs and campaign performance with clear, actionable insights for executive and client stakeholders.
  • Oversee Unbounce landing page strategy and Local Services Ads performance, creating standards for consistency across clients.
  • Collaborate with SEO, content, and design teams to align messaging, user experience, and campaign performance.
  • Manage large PPC budgets to ensure efficient spend and maximum return.
  • Serve as the escalation point for complex campaign issues and client communications.
  • Evaluate new tools, trends, and platform updates to keep campaigns competitive.

Requirements

  • 5+ years of experience managing PPC campaigns.
  • 2+ years of experience in a senior or team leadership role.
  • Demonstrated success managing 6- to 7-figure ad budgets with strong ROI.
  • Expertise in Google Ads, Google Tag Manager, GA4, Unbounce, and Local Services Ads.
  • Deep knowledge of paid search strategy, keyword research, and conversion rate optimization.
  • Proven ability to analyze complex data and present findings clearly to both technical and non-technical audiences.
  • Exceptional communication, leadership, and project management skills.
  • Agency experience or experience working with legal clients preferred.

Benefits

  • Salary of $90k.
  • Work remotely from home.
  • Unlimited PTO.
  • $100 wellness reimbursement program.
  • 401(k) with 3% employer match (Safe Harbor).
  • 100% health insurance, including fully employer-funded coverage.

Interested in this position?

Apply directly on the company website

Apply Now

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