Research/Insights Manager

2 weeks, 3 days ago
Full-time
Lead
Data Science and Analytics
Maker Lab

Maker Lab

Maker Lab is a marketing consultancy that specializes in building and running in-house micro agencies in collaboration with clients. Their multidisciplinary teams offer a range of marketing services including data analytics, experiential marketing, CRM...

Professional Services
51-250
Founded 2015

Description

  • Uncover deep consumer insights that shape product strategy and go-to-market impact.
  • Select and apply the most effective qualitative or quantitative research framework for each business challenge.
  • Lead the full research lifecycle from problem framing and methodology selection through measurement and implementation.
  • Decide when to use secondary data versus when to commission original primary research.
  • Translate complex data into actionable narratives that support brand positioning and annual marketing planning.
  • Create leadership-ready decks that connect research findings to execution.
  • Integrate feedback from senior stakeholders to improve research quality and project alignment.
  • Work independently to prioritize and execute complex research workloads while meeting defined objectives.
  • Use analytical rigor and creative problem-solving to address critical team challenges.

Requirements

  • BA/BS degree or equivalent experience.
  • 10+ years of experience in end-to-end consumer insights research.
  • Experience with hybrid qualitative and quantitative research methodologies.
  • Experience supporting go-to-market strategy.
  • Experience translating complex data into high-impact narratives for executive leadership.
  • Strong understanding of research principles, tools, and measurement techniques.
  • Proficient understanding of how research contributes to broader marketing and business goals.
  • Experience collaborating across projects and working through the full research process from planning to execution.
  • Exceptional verbal and written English communication and presentation skills.

Interested in this position?

Apply directly on the company website

Apply Now

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