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Senior Product Manager, Education

3 hours, 41 minutes ago
Anywhere
Full-time
Senior
Product Manager
Product Management
Apply Now
CrossFit

CrossFit

CrossFit provides a comprehensive fitness program that emphasizes community engagement and scalable training methods to enhance health and physical performance for individuals of all ages and fitness levels.

Hotels, Restaurants & Leisure
1001-5000
Founded 1974
View All Jobs 3

Description

  • Define and own the Education product vision, strategy, roadmap, goals, KPIs, and success metrics.
  • Lead the full product lifecycle from discovery and validation through development, launch, adoption, measurement, and iteration.
  • Guide product decisions across learner experience, course registration, content authoring and delivery, learning platforms, credentialing, and system integrations.
  • Evaluate build, buy, modernization, and replacement options for legacy platforms and vendor tools.
  • Use customer research, analytics, market trends, and business data to prioritize opportunities and make trade-off decisions.
  • Partner with Engineering and Design to define requirements, scope initiatives, and sequence foundational improvements and new capabilities.
  • Improve measurement for enrollment, completion, conversion, retention, and revenue per learner; run growth experiments across the learner lifecycle.
  • Collaborate with Education leadership, Marketing, Operations, and adjacent product owners to align strategy, launches, adoption plans, dependencies, and sequencing.
  • Communicate roadmap progress, risks, decisions, and results to executives and stakeholders, and resolve cross-functional execution barriers.

Requirements

  • Bachelor's degree or an equivalent combination of education and relevant experience.
  • 7+ years of product management experience for Senior level, including significant ownership of digital products or platforms.
  • Experience in education technology, certification or credentialing, online learning, learner growth, or growth products across acquisition, activation, conversion, and retention.
  • Knowledge of learning management systems, content authoring, course delivery, credentialing, and learner-facing experiences, and/or growth funnel analysis and experimentation.
  • Ability to define funnel and learning metrics, improve measurement capabilities, and use experiments to guide product decisions.
  • Experience navigating legacy systems, vendor integrations, fragmented data environments, and technical or migration trade-offs.
  • Strong understanding of modern software development and experience partnering closely with Engineering and Design.
  • Ability to prioritize resource-constrained investments, make difficult trade-offs, and bring clarity to ambiguous, evolving environments.
  • Excellent communication and executive presentation skills, with the ability to influence senior stakeholders across functions.
  • Fluency with modern AI tools such as Claude for discovery, requirements, analysis, and delivery.
  • Experience with lifecycle marketing and personalization tooling, learning standards such as SCORM or xAPI, localization, registration and payment flows, or membership-based education models (preferred).
  • Understanding of the CrossFit ecosystem, Affiliate model, fitness industry, or consumer, B2B, marketplace, membership, subscription, or community-based digital products (preferred).

Interested in this position?

Apply directly on the company website

Apply Now

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