Product Marketing Manager, EMEA & APAC

1 week ago
Full-time
Senior
Product Management
Canary

Canary

Canary Technologies is a leader in hospitality technology, providing award-winning solutions for hotels and lodging properties. Their innovative software enhances the guest experience, streamlines operations, and boosts revenue. With a focus on Contact...

Internet Software & Services
11-50
$47M raised

Description

  • Become the expert on hospitality technology trends, customer needs, competitors, and regulatory requirements across EMEA and APAC.
  • Own and execute regional go-to-market plans for new product launches, features, and major releases.
  • Develop localized product positioning, value propositions, and messaging tailored to target countries and market nuances.
  • Partner with Sales and Customer Success to create regional enablement materials such as presentations, case studies, battle cards, and training assets.
  • Collaborate with content and demand generation teams on regional campaigns, events, and localized content including website copy, blogs, and webinars.
  • Track and analyze competitors in EMEA and APAC to inform differentiation strategy and regional roadmap decisions.
  • Measure the performance of regional marketing initiatives and product adoption, and share actionable insights for optimization.
  • Act as the liaison between Product, Marketing, Sales, and Leadership teams, incorporating regional feedback into product roadmap and corporate strategy.

Requirements

  • 5-8+ years of progressive experience in Product Marketing.
  • Significant experience in EMEA and/or APAC markets for a B2B SaaS company.
  • Experience in hospitality, travel, or property technology (PropTech) is a strong plus.
  • Proven success launching and growing products in international markets with localized go-to-market strategies.
  • Exceptional written and verbal communication skills with native-level English proficiency.
  • Strong analytical skills and ability to interpret market data, campaign performance, and competitive intelligence.
  • Ability to work effectively across time zones and cultures on a highly matrixed global team.
  • Bachelor's degree in Marketing, Business, or a related field.
  • Master's degree is a bonus.

Benefits

  • Monthly company-wide Canary Days to support rest and recharge.
  • Self Improvement Club with a budget for monthly personal development goals.
  • Professional Development Chats with budget for cross-functional development conversations.
  • Travel reimbursement and a stipend for visiting offices in New York, San Francisco, or Dallas.
  • Personal travel reimbursement credit when staying at a hotel Canary works with.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Container Optimization Marketing Manager - PerfectScale by DoiT

Zendesk 5K-10K Professional Services

DoiT is seeking a remote Container Optimization Marketing Manager to lead go-to-market strategy, demand generation, and market positioning for its Kubernetes optimization business.

AWS Azure Content Marketing GCP Generative AI Kubernetes LinkedIn Ads
10 minutes ago

Senior Director, Product Marketing

Affirm 1K-5K Diversified Financial Services

Affirm is hiring a Senior Director of Product Marketing to lead enterprise and merchant go-to-market strategy, narrative development, and cross-functional alignment across its commerce, payments, and merchant ecosystem.

25 minutes ago

Product Marketing, Pharmacy (CONTRACT)

Transcarent 251-1K Health Care Providers & Services

Transcarent is seeking a contract product marketer to lead pharmacy benefits go-to-market for its pharmacy solutions, including transparent PBM and pharmacy-led navigation offerings.

25 minutes ago

Senior Director, Payer Marketing

Definium Therapeutics 51-250 Health Care Providers & Services

Definium Therapeutics is seeking a Senior Director, Payer Marketing to lead payer-facing strategy and content for DT-120 ODT, partnering across market access, medical, HEOR, and commercial teams to drive coverage, access, and reimbursement.

40 minutes ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers