Senior Graphic Designer - Paid Advertisement

2 hours, 9 minutes ago
Senior
Design and User Experience
Binance

Binance

Binance operates as a leading blockchain ecosystem and digital asset exchange, integrating digital technology with financial services to facilitate the trading and management of cryptocurrencies.

Capital Markets
5K-10K
Founded 2017
$10M raised

Description

  • Design brand and marketing assets across digital channels, including brand, social, and paid media.
  • Collaborate with brand, creative, and paid teams to maintain visual continuity across projects.
  • Conceptualize complex crypto, trading, investing, and staking ideas into clear visual narratives aligned with brand guidelines.
  • Produce visuals and storyboards for the video team to animate and edit.
  • Propose, test, and iterate on new design formats using performance insights.
  • Build and maintain relationships with cross-business partners and stakeholders.
  • Leverage AI tools to accelerate and enhance image and video production.
  • Create reusable templates and brand assets that support faster marketing execution without sacrificing quality.

Requirements

  • 5+ years of experience as a graphic designer in an agency, in-house, or startup environment, with a strong emphasis on marketing design.
  • A strong portfolio showing both systematic design work and high-quality creative execution across campaigns, paid media, and social content.
  • Experience designing for fast-paced marketing teams.
  • Ability to take ambiguous briefs and turn them into clear, compelling visual solutions.
  • Strong organisational skills and the ability to manage multiple projects under tight timelines.
  • Mastery of typography, colour, layout, hierarchy, and composition.
  • Full proficiency in Figma, including components and plugins.
  • Strong understanding of animation and motion graphics principles.
  • Strong storyboarding and storytelling skills for animation.
  • Hands-on experience with AI tools such as Higgsfield, Midjourney, Runway, Kling, or similar.
  • A strong point of view on brand and visual storytelling.
  • Understanding of paid media algorithms and platform-specific formats.
  • Solid knowledge of performance marketing or conversion-focused design.
  • Experience with hook-driven storytelling frameworks.
  • Strong visual awareness and trend sensitivity.
  • Animation, motion, or editing experience is a plus.
  • Illustration or iconography experience is a plus.
  • UX/UI design experience is a plus.

Interested in this position?

Apply directly on the company website

Apply Now

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