Paid Media Manager, Creator and Experimental Programs

12 hours, 47 minutes ago
Full-time
Mid Level
Marketing and Growth
Vocal Media

Vocal Media

Vocal Media is a mission-driven media company that partners with digital influencers and content creators to amplify social change movements through powerful social media campaigns. They work with organizations, businesses, and campaigns to advance equ...

Professional Services
1-10

Description

  • Lead paid social strategy, media planning, and hands-on media buying across client campaigns.
  • Design and execute cross-platform targeting and deployment strategies for advocacy and paid influencer programs.
  • Build, launch, and manage full-funnel paid campaigns in Meta, TikTok, and Google Ads.
  • Manage client ad budgets and develop custom and lookalike audience structures with attention to data privacy.
  • Monitor daily campaign performance against client KPIs and make real-time optimization and budget adjustments.
  • Translate performance metrics such as CPA, CTR, and CPM into actionable client insights and reports.
  • Collaborate with Creator Program Managers to align organic influencer creative with paid media strategies.
  • Support the experimental creator program vertical with content strategy, creator sourcing, and reporting as needed.

Requirements

  • 3-5 years of experience in paid digital campaign management and hands-on media buying/planning.
  • Experience in political, public affairs, or mission-driven agency environments is preferred.
  • Deep technical mastery of Meta Ads Manager, TikTok Ads Manager, and Google Ads.
  • Experience using influencer-generated content for partnership ads or allow-listing is highly preferred.
  • Ability to interpret complex data sets, diagnose delivery issues, and turn metrics into client-facing narratives.
  • Proven ability to manage multiple overlapping projects in a fast-paced, experimental startup environment.
  • Experience with cloud databases and project software such as Airtable Forms is highly preferred.

Benefits

  • Full-time employment through November 2026.
  • Health insurance covered at 90% for full-time employees.
  • Dental and vision coverage available.
  • Unlimited PTO and sick leave.
  • 401(k) plan with company contribution.
  • Salary of $70,000-$75,000 per year, commensurate with experience.

Interested in this position?

Apply directly on the company website

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