SPP Advertising Strategist

6 hours, 17 minutes ago
Full-time
Junior
Marketing and Growth
lago

lago

lago connects talented individuals from emerging markets with high-quality remote job opportunities, facilitating professional growth and increased earnings for both workers and agencies.

Professional Services

Description

  • Develop, launch, and manage Amazon Sponsored Products, Sponsored Brands, and Sponsored Display campaigns for assigned client accounts.
  • Conduct keyword research and build match-type targeting strategies using Amazon tools and third-party platforms.
  • Structure campaigns and ad groups with appropriate portfolio organization, budget segmentation, and bid strategies.
  • Monitor campaign performance metrics such as spend pacing, impressions, clicks, CTR, CVR, ACoS, and TACoS, and apply optimizations.
  • Perform search term analysis to identify converting keywords, expand targeting, and reduce irrelevant spend.
  • Manage Sponsored Brand video and custom image ad formats in coordination with creative and content teams.
  • Collaborate with DSP strategists, content managers, and account managers on full-funnel advertising and product listing strategies.
  • Prepare clear performance reports and share data-driven insights and recommendations with internal teams and clients.
  • Research competitor advertising strategies and category trends to identify growth opportunities.
  • Maintain campaign documentation, budget trackers, and test logs according to department standards.

Requirements

  • 2-5 years of related experience in digital advertising or paid search.
  • At least 1 year of hands-on Amazon Sponsored Ads PPC management experience preferred.
  • Strong working knowledge of Amazon Seller Central and/or Vendor Central advertising consoles.
  • Demonstrated understanding of Amazon advertising KPIs including ACoS, TACoS, CTR, CVR, ROAS, and impression share.
  • Experience managing advertising budgets across multiple campaigns and client accounts simultaneously.
  • Familiarity with third-party PPC research and management tools such as Helium 10, DataDive, Perpetua, or Scale Insights is strongly preferred.
  • Experience working with diverse product categories for US-based e-commerce or Amazon Marketplace clients is strongly preferred.
  • Advanced verbal and written communication skills with the ability to present data-driven insights clearly.
  • Proficiency in Microsoft Excel, Google Sheets, and data analysis tools; dashboard or reporting template experience is a plus.
  • Strong organizational and time management skills for managing multiple client accounts and campaign cycles across time zones.
  • Comfortable working remotely with US-based teams, with reliable high-speed internet and a suitable home office setup.
  • Amazon Advertising certification preferred, or willingness to obtain it within 90 days of hire.

Benefits

  • Remote work from anywhere with a global team.
  • Work-life balance supported through a flexible remote setup.
  • Growth opportunities with the ability to shape your role and grow with the company.
  • Innovative, data-driven culture focused on solving challenges and driving success.

Interested in this position?

Apply directly on the company website

Apply Now

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